By Jessica Bursztynsky August 18, 2022 Google announced Thursday a series of updates meant to better prioritize quality websites in search results, helping users find more reliable sources. The tweaks are part of the company’s long-term work in promoting quality content on Search, as some users complain that their results have become too … Continue reading Google’s search tweaks will help prioritize quality websites in results
Tag Archives: Google’s
Google’s New Ranking Algorithm Wants Content Written For Humans
Google’s New Ranking Algorithm Wants Content Written For Humans by Laurie Sullivan , Staff Writer @lauriesullivan, August 18, 2022 Google will initiate a site-wide algorithm update next week called the “helpful content update,” intended to devalue content written for search engines. In other words, the algorithm looks for and prefers content written for humans. It will … Continue reading Google’s New Ranking Algorithm Wants Content Written For Humans
Pros & Cons Of Google’s New Structured Data For Reviews
Pros & Cons Of Google’s New Structured Data For Reviews by Laurie Sullivan , Staff Writer @lauriesullivan, August 5, 2022 Google this week added several important updates to search, but two in particular help marketers assist consumers in finding information across the web indexed from company and brand sites. For starters, on Friday Google announced the … Continue reading Pros & Cons Of Google’s New Structured Data For Reviews
Google’s Postponment Of Cookie Demise Is ‘Good Air Cover’
targeting Google’s Postponment Of Cookie Demise Is ‘Good Air Cover’ by Todd Wasserman , August 1, 2022 Mathieu Roche is cofounder and CEO of ID5, a company that provides “privacy-first user identification for digital advertising.” When Google announced last week that it was “expanding the testing” for the Privacy Sandbox for the Web, it pushed … Continue reading Google’s Postponment Of Cookie Demise Is ‘Good Air Cover’
Google’s third-party cookie delay: Adtech reacts
The adtech and data world reacts to Google’s latest delay on the death of third-party cookies. Kim Davis on July 28, 2022 (August 12, 2022) we reported that Google had again pushed back the target date for deprecating third-party cookies on Chrome. They will now start phasing them out in late 2024. The reason given … Continue reading Google’s third-party cookie delay: Adtech reacts
The ultimate guide to Google’s time-saving keyboard shortcuts
By JR Raphael July 28, 2022 Keyboard shortcuts are pure geek gold. And if there’s one company that’s filled with efficiency-appreciating eggheads, it’s Google. So it’s no surprise that Google’s browser-based apps are absolutely overflowing with ways to accomplish tasks by pressing a key or two. And beyond the most broadly known keystrokes … Continue reading The ultimate guide to Google’s time-saving keyboard shortcuts
Is Google’s Ranking Algorithm Really That Complicated?
Is Google’s Ranking Algorithm Really That Complicated? Nate Nead / 06 Jun 2022 It’s easy to take Google for granted. Most of us conduct searches every day, and some of us conduct dozens or hundreds of searches every day. Whenever we conduct a search, we’re instantly greeted with hundreds to thousands of relevant results … Continue reading Is Google’s Ranking Algorithm Really That Complicated?
Google’s NBA-Related Search Trends Tell Marketers What They Need To Know
Google’s NBA-Related Search Trends Tell Marketers What They Need To Know by Laurie Sullivan , Staff Writer @lauriesullivan, June 8, 2022 Viewership for the 2022 National Basketball Association (NBA) Finals Game 1 rose 37% this year, compared with last, according to Nielsen. NBA Finals Game 1, where the Boston Celtics defeated the Golden State Warriors 120-108, … Continue reading Google’s NBA-Related Search Trends Tell Marketers What They Need To Know
Google’s ‘raters’ are pushing for $15 an hour
Google sets baseline standards for temp workers after outcry Google staff weren’t even allowed to sympathize with contractors. J. Fingas @jonfingas April 2nd, 2019 AP Photo/Ng Han Guan Google is once again responding to complaints about working conditions and strategic decisions. The search firm is implementing “minimum standards” for temporary staff in the wake of … Continue reading Google’s ‘raters’ are pushing for $15 an hour
How to get better leads and conversions with Google’s AI
Get more control over Smart Bidding and max out ROI with value-based bidding. Optmyzr on May 10, 2022 If you’re looking for ways to modernize your PPC optimization, you’ve probably come across value-based bidding (VBB). This technique revolves around teaching AI systems at Google and Microsoft what types of conversions you value most. Together with … Continue reading How to get better leads and conversions with Google’s AI