Tag Archives: Google

Google Analytics 2020 Version Could Violate Sweden’s Consumer Privacy Laws

Google Analytics

Google Analytics 2020 Version Could Violate Sweden’s Consumer Privacy Laws by Laurie Sullivan , Staff Writer @lauriesullivan, July 3, 2023 Sweden’s data-protection watchdog found that the 2020 version of Google Analytics presented data-breach security issues and consumer privacy concerns. An audit suggests the Google tool breached the privacy rules and risks posed by U.S. government surveillance. … Continue reading Google Analytics 2020 Version Could Violate Sweden’s Consumer Privacy Laws →

Google, Facebook, Microsoft Partially To Blame For Water Deficits

Giants Under Legal

Google, Facebook, Microsoft Partially To Blame For Water Deficits by Laurie Sullivan  @lauriesullivan, June 30, 2023 Arizona is running out of water, and tech companies like Google, Facebook, and Microsoft are partially to blame. Water is used to cool servers for things like search, publishing, and advertising, as well as cloud storage for all types … Continue reading Google, Facebook, Microsoft Partially To Blame For Water Deficits →

Most of you have Google Analytics 4 set up but are still learning how to use it

Google Analytics

Our poll shows that a majority of MarTech and Search Engine Land readers are ready to grapple with GA4 Kim Davis on June 30, 2023 In just 48 hours we received around 400 responses to our poll question about Google Analytics 4. With the standard version of Universal Analytics sunsetting on July 1, we asked … Continue reading Most of you have Google Analytics 4 set up but are still learning how to use it →

Google Study Finds 75% Of Consumers Are ‘A Little Upset’ When Having Buyers’ Remorse

Consumer Engagement

Google Study Finds 75% Of Consumers Are ‘A Little Upset’ When Having Buyers’ Remorse by Laurie Sullivan  @lauriesullivan, June 28, 2023 Buyer’s remorse is fairly common among shoppers, especially when they are confronted with deals too good to pass up. While there are many different reasons people feel buyer’s remorse, 48% cited guilt for buying … Continue reading Google Study Finds 75% Of Consumers Are ‘A Little Upset’ When Having Buyers’ Remorse →

Google, Microsoft Create More Ways To Let Consumers Shop

Consumer Engagement

Google, Microsoft Create More Ways To Let Consumers Shop by Laurie Sullivan  @lauriesullivan, June 29, 2023 Google has stepped up options for consumers to purchase from retailers and brands on Search and YouTube, while Microsoft has added the ability to make purchases from Bing and Edge, the company said in separate announcements. Microsoft announced Thursday … Continue reading Google, Microsoft Create More Ways To Let Consumers Shop →

Google refutes claims it violated its own guidelines and misled advertisers

Google Under Fire

Google refutes claims it violated its own guidelines and misled advertisers   Kris Holt   @krisholt Google has denied “extremely inaccurate claims” that it may have violated its own rules and misled advertisers over ad viewership on third-party websites.  Through the Google Video Partner (GVP) network and TrueView (an ad product that’s also used on … Continue reading Google refutes claims it violated its own guidelines and misled advertisers →

Google To Deprecate Sitemaps ‘Ping’ Endpoint Later This Year

Google Search Console

Sitemaps ping endpoint is going away Google, Monday, June 26, 2023 The Sitemaps Protocol was introduced in 2005 to help search engines with the discovery of new URLs, and also to help with scheduling new crawls of already discovered URLs. It’s a wildly popular protocol that hasn’t changed for over 15 years. While the general … Continue reading Google To Deprecate Sitemaps ‘Ping’ Endpoint Later This Year →

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