By Sam Becker June 22, 2023 The Internal Revenue Service (IRS) isn’t exactly known for its stellar customer service—something that’s become increasingly clear in recent years. But there’s good news: The agency is making significant improvements in how it deals with taxpayers, directly. With the official tax-filing deadline two months behind us, it appears … Continue reading IRS customer service is finally making gains after hellish pandemic-era disruptions
The streamer is the first CTV partner for open-source Unified ID 2.0, and uses it through The Trade Desk for programmatic ads. Chris Wood on October 4, 2022 Live TV streaming company FuboTV announced ad performance results from using open-source identity solution Unified ID 2.0. The company is the first CTV partner for Unified ID … Continue reading FuboTV reports big ad gains from Unified ID 2.0
Gains In Digital Publishing Revenue Signal Recovery For UK by Rob Williams , April 27, 2021 Numerous publishers saw a jump in web traffic as pandemic lockdowns kept people at home — where they spent more time with digital news and entertainment. Fortunately for publishers in the U.K., that increased activity translated into healthier sales … Continue reading Gains In Digital Publishing Revenue Signal Recovery For UK
Publishers See Gains In Referrals, Though Direct Traffic Is Strong by Rob Williams , March 12, 2021 The coronavirus pandemic last year led consumers to spend more time reading news and information, with content aggregators, search engines and social media helping to drive big gains in traffic, according to a report by content analytics platform … Continue reading Publishers See Gains In Referrals, Though Direct Traffic Is Strong
Google Shows Ad Industry How To Excel Under Pressure, Reports Huge Revenue Gains by Laurie Sullivan @lauriesullivan, October 29, 2020 Under the spotlight of the Department of Justice alleging a monopoly, Alphabet, Google’s parent company, on Thursday released third-quarter financial results. The numbers show that business is excellent. “We had a strong quarter, consistent with … Continue reading Google Shows Ad Industry How To Excel Under Pressure, Reports Huge Revenue Gains
Amazon Gains Product Searches, As Google Shares Continue To Fall by Laurie Sullivan @lauriesullivan, October 2, 2020 Data from analyst firm Raymond James shows a clear increase in searches on Amazon, but also how search engines lost share in September compared with January 2020. When asked where survey respondents typically begin their search for a … Continue reading Amazon Gains Product Searches, As Google Shares Continue To Fall
Retailers with a unique product may be cautious selling on Amazon but it can be a powerful channel for moving out-of-season and clearance items. Mike Farrell on May 16, 2019 One of the most discussed topics in e-commerce over the past 18 months has been The Amazon Effect. Amazon has been throwing its weight around … Continue reading Is Amazon friend or foe? Retailers must weigh the opportunity before tapping revenue gains
Dave Sutton — October 26, 2018 — October 26, 2018 I was reminded this week about how eCommerce businesses can be a little tricky to setup and run successfully. With the launch of my new book, Marketing, Interrupted, we’ve attracted attention from interested readers all around the world. The journey to get the book into … Continue reading Pains and Gains of Taking Your eCommerce Business Global
by Jack Loechner, Staff Writer @mp_research, September 8, 2016 According to survey data compiled from the DMA/Winterberry Group Quarterly Business Review, U.S. marketers reported record levels of confidence in the practice of data-driven marketing (DDM) and its prospects for growth following the second quarter of 2016, even as they signaled that the revenues generated by … Continue reading Marketers’ Ability To Use Data Gains Sophistication
A new private messaging feature may help Swarm grow from a check-in/gaming app to a full fledged leader in the local social space. Greg Finn on March 13, 2015 Since Foursquare decided to spin off check-ins to the Swarm app the app hasn’t had much innovation. Til now. The new Swarm version 2.0 now features … Continue reading Swarm 2.0 Gains Direct Messaging To Help Pollinate A More Social Experience
