Tag Archives: Future

The future of marketing looks a lot like engineering and AI roles. Here are 5 reasons why. by EDB Postgres AI

From campaigns to continuous systems, marketing’s future runs on modular design, agile thinking, and AI orchestration. EDB Postgres AI on November 20, 2025   For much of its history, marketing thrived on creativity, intuition and an almost magical ability to connect with audiences. Campaigns were conceived in brainstorming sessions, executed over weeks or months and … Continue reading The future of marketing looks a lot like engineering and AI roles. Here are 5 reasons why. by EDB Postgres AI

How agentic AI is changing the future of marketing

Scott Brinker talked about AI agents and the future of marketing at the November MarTech Conference. Here’s a recap. MarTechBot on November 17, 2025   At the November MarTech Conference, Scott Brinker — editor of Chiefmartec.com — delivered a keynote on how agentic AI will transform marketing. Drawing on decades in marketing technology, Brinker walked … Continue reading How agentic AI is changing the future of marketing

What AI and agents mean for marketing teams — now and in the future

We discuss how agent-powered organizations will reshape roles, workflows and leadership at the MarTech Conference. Here’s a recap. MarTechBot on November 14, 2025   Marketing is on the brink of another major evolution — one that will redefine how teams are structured, how work gets done and even what it means to lead. Artificial intelligence … Continue reading What AI and agents mean for marketing teams — now and in the future

Why pilots, not RFPs, define the future of martech selection

The RFP is outdated for martech. Learn faster, outcome-driven ways to select vendors through real-world pilots and partnerships. Gareth Chilton on September 9, 2025       For decades, the request for proposal (RFP) has been the default model for selecting technology vendors — a structured way to define requirements, score responses and declare winners. That approach … Continue reading Why pilots, not RFPs, define the future of martech selection

AI threatens entry-level marketing jobs—and the future talent pipeline

AI is handling tasks that once taught junior staff marketing fundamentals. Cutting these positions now means a talent shortage down the line. Constantine von Hoffman on September 8, 2025       Entry-level roles are drying up because of AI automation and budget cuts. This is particularly true for marketing, where AI’s capacity to do grunt work … Continue reading AI threatens entry-level marketing jobs—and the future talent pipeline

Filmmaker Joins Google To Shape AI Entertainment’s Future

Filmmaker Joins Google To Shape AI Entertainment’s Future by Laurie Sullivan , Staff Writer, September 4, 2025 Moviemaker and creative director Henry Daubrez joined the Google Labs team to shape the future of Flow, the company’s AI moviemaking tool. Daubrez helped to develop Flow, and created the short movie “Electric Pink” using the tool. Flow Sessions, a … Continue reading Filmmaker Joins Google To Shape AI Entertainment’s Future

How to build internship projects that help future talent and current teams

Plan impactful projects for martech interns that deliver value to your team while creating powerful learning opportunities. Steve Petersen on September 3, 2025        I recently had the privilege of hosting another martech intern, which was a marvelous experience. Bringing an intern on board requires commitment and planning, especially when designing projects that create real … Continue reading How to build internship projects that help future talent and current teams

Caesars latest live dealer push: Gimmick or the future of the table?

Caesars latest live dealer push: Gimmick or the future of the table? Sophie Atkinson This year has seen gaming titan Caesars introduce live dealer studios, merging the digital world with the physical. It’s a new experience for players, with the brand having just expanded into its third major jurisdiction, all in the space of just … Continue reading Caesars latest live dealer push: Gimmick or the future of the table?