Tag Archives: Features

Social media 2020: The top features, formats and trends to get familiar with this year

Social Media Trends

Video, machine learning, and shoppable posts are among the top trends to look out for in 2020. Taylor Peterson on January 10, 2020  Last year saw continued growth and innovation in social media opportunities for brands with new features, content formats and dynamic creative capabilities designed to bring brands closer to their customers. For social … Continue reading Social media 2020: The top features, formats and trends to get familiar with this year →

Google Search Features Impact Organic Search CTRs

Google Tools

Google Search Features Impact Organic Search CTRs by Laurie Sullivan , Staff Writer @lauriesullivan, December 19, 2019 A study released Thursday from Perficient Digital analyzes how Google search features impact user click-through rate behavior. The features include related searches, People Also Ask boxes, video carousels, and knowledge graph. The data looks at how search features impact … Continue reading Google Search Features Impact Organic Search CTRs →

LinkedIn Continues Its Social Media Coming of Age With More Features

LinkedIn Utilization

Darnelle O’Brien — October 26, 2019 Follow @thekissagency Professional social networking platform, LinkedIn, has continued its radical revamp with the release of even more features. More targeted advertising Last week, LinkedIn announced the much-needed overhaul of the ad platform, allowing advertisers to drill down more specifically to target ads to specific characteristics like top industries, … Continue reading LinkedIn Continues Its Social Media Coming of Age With More Features →

3 Incredible Features on Google Inbox for Boosting Productivity

Productivity Tools

Larry Kim — September 23, 2019 Follow @larrykim — September 23, 2019 Google Inbox does a lot more than deliver emails. Your inbox can now include reminders, tasks, flight information, items you’ve purchased, photos and more. Imagine not having to switch between apps or sift through emails to find what you need-instead, it will be … Continue reading 3 Incredible Features on Google Inbox for Boosting Productivity →

Facebook makes a play for creators with new tools, features for monetizing content

Content Management

The updates aim to help creators earn more and enable advertisers to collaborate on branded content more easily. Taylor Peterson on July 9, 2019 at 1:29 pm In advance of VidCon later this week, Facebook announced Tuesday a new slate of updates designed to provide creators with more opportunities to make money — and attract … Continue reading Facebook makes a play for creators with new tools, features for monetizing content →

Google Prepares For Holidays With Smart Bidding, Local Campaign Features

Google Advertisement

Google Prepares For Holidays With Smart Bidding, Local Campaign Features by Laurie Sullivan  @lauriesullivan, Yesterday Google has already begun to prepare marketers for the holidays, even though the biggest shopping days of the year — Black Friday and Cyber Monday — may be more than four months away. On Wednesday the company introduced several features. … Continue reading Google Prepares For Holidays With Smart Bidding, Local Campaign Features →

In OTT video, features are as important as content

Video Marketing

Marketers must understand the benefits of collaboration with product teams to promote UX and other aspects of their business users care about. Dan Hurwitz on June 19, 2019 For decades, TV networks have focused on marketing one thing: content. That’s because content was the only thing that broadcasters and networks actually controlled. Cable providers were … Continue reading In OTT video, features are as important as content →

WordPress version 5.2 delivers more security features, tools to fix ‘fatal’ website errors

WordPress Security

Version 5.2 of WordPress includes new website health check features, PHP error protection, new dashboard icons and more. Amy Gesenhues on May 8, 2019   WordPress announced Tuesday the latest version is now available for download and includes several security updates. “There are even more robust tools for identifying and fixing configuration issues and fatal … Continue reading WordPress version 5.2 delivers more security features, tools to fix ‘fatal’ website errors →

4 Features Your Digital Customer Engagement Platform Must Have

Marketing Platforms

Mia Jacobs — January 15, 2019 — January 15, 2019 janeb13 / Pixabay At its core, customer success is simple: take care of your customers and they’ll take care of your business. Nurture relationships, and not only will customers receive excellent service and well-supported products, but your enterprise will be financially healthy in the long-run. … Continue reading 4 Features Your Digital Customer Engagement Platform Must Have →

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