Tag Archives: Features

New features in the Facebook Ads Manager app make building ads on mobile easier

The ad-creation tool has five new features, including the ability to include overlays, stickers, logos and more. Amy Gesenhues on July 16, 2018   Rokas Tenys / Shutterstock.com Facebook just gave advertisers more creative tools for building ads right from their phones via the Ads Manager app. When creating an ad on a mobile device, … Continue reading New features in the Facebook Ads Manager app make building ads on mobile easier

4 LinkedIn Features You May Not Know About (But Should)

Amanda Clark — June 29, 2018 Follow @GrammarChicInc — June 29, 2018 illustrade / Pixabay LinkedIn is designed, first and foremost, to be an asset for professional development. For jobseekers, it’s absolutely critical: Before launching any kind of job search, we recommend reviewing your LinkedIn profile, optimizing it completely, and ensuring it includes all the … Continue reading 4 LinkedIn Features You May Not Know About (But Should)

4 New “Google My Business” Features You Should Be Using

Paul Schmidt — June 18, 2018 — June 18, 2018 When’s the last time you optimized your Google My Business profile? During the last 6-9 months, Google has been testing new features that local businesses can use to enhance their local search presence. With last month’s announcement from Sparktoro about mobile click-through-rate (CTR) plummeting over … Continue reading 4 New “Google My Business” Features You Should Be Using

3 Innovative Features Built On Social Media Business Owners Can Use

Kelechi Udoagwu — May 16, 2018 Follow @kelechiudoagwu — May 16, 2018 We live in interesting times where every industry is changing rapidly because of the infusion of technology – Retail, Transportation, Healthcare, Agriculture, Fashion, Manufacturing – no one is exempt. To build a business that survives and thrives in these times, entrepreneurs and their … Continue reading 3 Innovative Features Built On Social Media Business Owners Can Use

Instagram rolls out new messaging features for business profiles, expands action buttons to more third-party apps

Instagram has expanded its booking and payments feature so that users can make dinner reservations, buy tickets or book a service without leaving the app. Amy Gesenhues on May 8, 2018   Instagram is rolling out new ways for businesses to interact with their followers and is expanding the booking and payments feature it began … Continue reading Instagram rolls out new messaging features for business profiles, expands action buttons to more third-party apps

Facebook unveils new analytics features, including a tool to track the omnichannel journey

The social media company made this announcement — and many others — at F8, its developer conference in San Jose. Robin Kurzer on May 2, 2018   Facebook introduced new analytics features — including a tool to track customer journeys through multiple channels — on Tuesday at its F8 developer conference. Journeys is the most … Continue reading Facebook unveils new analytics features, including a tool to track the omnichannel journey

Facebook expands A/B ad-testing capabilities & adds reporting features

Advertisers will now have more ways to test ads and a new dashboard to track split-test KPIs. Amy Gesenhues on April 3, 2018    Facebook is adding new features to its A/B split-testing feature for advertisers and making it available from within the Quick Creation workflow. The A/B ad-testing option, launched in October of last … Continue reading Facebook expands A/B ad-testing capabilities & adds reporting features