by Susan Gilbert Follow @SusanGilbertSeptember 8, 2016 Use Facebook Retargeting to Bring Your Subscribers Back Are you not getting enough website subscribers from your Facebook ads? You might be missing out on their retargeting feature, which was launched January 1, 2015. According to Retargeter, this is a very effective way to customize your ads because … Continue reading How Facebook Advertising with Retargeting Can Help Increase Subscribers
Facebook Pages can now give other Pages permission to cross-post their videos without those other Pages needing to upload the video to Facebook themselves. Tim Peterson on September 8, 2016 Facebook made clear earlier this year that it’s cool with marketers paying publishers to produce branded videos and distribute them for free through the publishers’ … Continue reading Facebook makes it easier for brands to cross-post videos produced by publishers
by Graeme KahnAugust 9, 2016 Last month, online broadcast media monolith Facebook tweaked their algorithm to prioritize the posts of family and friends in newsfeeds at the expense of publishers. Last week, the algorithm was further updated to penalize “clickbait” headlines. These changes are meant to improve user experience and signal a return to Facebook’s … Continue reading Facebook SEO In 2016 And Into The Future
by Sarah BurnsSeptember 4, 2016 The Most Engaging Ad Format on Facebook Arguably the most engaging ad format available on Facebook, the video carousel is growing at a rapid pace. Since Facebook first evolved the format by giving advertisers the option to display video in the carousel ad in fall 2015, advertisers have seen success … Continue reading Captivate Your Audience with Facebook Video Carousels
Facebook wants to make mobile ad links load faster, so it will start pre-loading them and push advertisers to make them load even quicker. Tim Peterson on August 31, 2016 Fotos593 / Shutterstock.com Facebook has sent out a warning to advertisers: Cut down the time it takes to load your webpages, or we’ll cut the … Continue reading Facebook pressures advertisers to cut mobile page load speeds or it’ll cut their reach
By Danny Hall August 31st, 2016 Facebook offers display ads that allow marketers to target specific audiences based on their geographical location as well as their personal interests. Facebook is the biggest social network platform in the world and boasts approximately 1.59 billion monthly users. The site was originally targeted at a college audience, but … Continue reading Everything You Need To Know About Facebook Ads
by Matt CurtisAugust 30, 2016 Over the past few years Facebook has been doing everything it can to isolate and enlarge their messenger service. What started as a simple messaging app has grown leaps and bounds as Facebook continues their aim to be the one stop shop for social interaction. This year has seen the … Continue reading Maximize Your Business Impact: How to Use Facebook Chatbots
by Jeffrey GilsonAugust 18, 2016 It’s Wednesday, and you’re a comic book store. All of the new releases just came in and you want to let your customers know what’s new and exciting. But just writing up a blog post or a Facebook post feels dull. What can you do instead? You’re a museum, and … Continue reading 3 Ideas for Your First Facebook Live Video
by Laura Donovan Follow @thewordproAugust 29, 2016 Google AdWords used to be the internet standard for advertising. Hiring a firm to optimize your website so you would rank closer to, if not at, number 1 in search results. Adding in AdWords gave you an additional edge. However, Facebook has been upping the ante with their … Continue reading Google AdWords or Facebook Ads – What Should Your Business Use?
by Erin Higgins Follow @sevenatomsbuzzAugust 27, 2016 In today’s highly digital world, entrepreneurs are shying away from traditional brick and mortar stores and flocking toward the web. Considering there are an estimated 205 million online shoppers each day, dipping into online business seems like a solid plan. But with ample customers comes ample competition. So … Continue reading 6 Effective Facebook Marketing Strategies for Ecommerce Stores
