Stephanie Heitman — March 10, 2017 Follow @stephheitman— March 10, 2017 Facebook advertising success can look different depending on the type of campaign you’re running and what marketing goals you’re trying to reach. A successful Facebook advertising campaign doesn’t always mean more customers right off the bat. So, what does success look like? Here are … Continue reading How Do I Measure Success in My Facebook Advertising?
Tag Archives: Facebook
10 easy steps to help your business flourish on Facebook
Whether your business is new to Facebook marketing or just in need of a refresh, columnist Will Scott’s Facebook tips will help you build a vibrant and engaged Facebook presence. Will Scott on March 10, 2017 If your business isn’t making itself visible on Facebook, then you’re missing out on one of the most … Continue reading 10 easy steps to help your business flourish on Facebook
Facebook will let publishers show more ads in Instant Articles
Facebook is giving more flexibility to publishers within its Instant Articles feature, allowing extra manual and automated monetization methods. Tamar Weinberg on March 10, 2017 Facebook is an important platform for publishers to have their work seen and heard. But publishers also need to make money, especially when giving Facebook their content for the … Continue reading Facebook will let publishers show more ads in Instant Articles
20 Non-Interests-Based Targeting Ideas for Your Next Facebook Ad Campaign
Jerry Low — March 8, 2017 Follow @WebHostingJerry— March 8, 2017 Have you ever scrolled through your Facebook Newsfeed and come across an ad that was so well-suited that it felt creepy? It was like the advertiser could read your mind or had been stalking you. Maybe you have been planning a vacation, and suddenly, … Continue reading 20 Non-Interests-Based Targeting Ideas for Your Next Facebook Ad Campaign
7 Questions That Will Get You the Right Facebook Fans
Bob Hutchins — March 2, 2017 Follow @Bobhutchins— March 2, 2017 Of all the social media platforms, Facebook is still king. When it comes to social media marketing, Facebook is the common denominator whether you sell accounting services or couture clothing. While most Facebook advertisers focus on engagement and cost-effective ads, there’s a very important … Continue reading 7 Questions That Will Get You the Right Facebook Fans
Video: See how Facebook inserts mid-roll ads in non-live videos
Facebook has started inserting ads in the middle of some non-live videos. Here’s what it’s like to watch one. Tim Peterson on March 8, 2017 Of course the first time I find an ad interrupting a video on Facebook would happen while watching a video titled “No pants in court.” The video, about a … Continue reading Video: See how Facebook inserts mid-roll ads in non-live videos
3 Tips That Will Keep Your Facebook Ad Content Fresh
Kelley Schultz — March 8, 2017 — March 8, 2017 Facebook ad revenue is exploding: it grew 67% year-over-year in 2016. In November 2016, the Interactive Advertising Bureau (IAB) released a revenue report stating that Facebook ad revenue grew from $ 3.4 billion in the first half of 2015 to $ 5.7 billion in the … Continue reading 3 Tips That Will Keep Your Facebook Ad Content Fresh
6 Tactics for Building an Engaged Community Using Facebook Groups
Anton Kraly — March 8, 2017 Follow @https://twitter.com/PMMarketer— March 8, 2017 Creating a Facebook group that hosts an enthusiastic and engaged community around your business, will strengthen your marketing efforts while putting social proof front-and-center. And that’s what makes Facebook groups different from business pages and profiles. Facebook groups are similar to a forum for … Continue reading 6 Tactics for Building an Engaged Community Using Facebook Groups
How to Leverage Facebook in Your B2B Public Relations
Wendy Marx — March 7, 2017 Follow @wendymarx— March 7, 2017 Does your B2B public relations strategy include Facebook? Many B2B companies dismiss Facebook because of its simple beginnings as a friends and family network. Yet, Facebook has evolved to become a prime opportunity in the B2B space. Facebook, when wielded correctly, can put a … Continue reading How to Leverage Facebook in Your B2B Public Relations
4 Facebook Creative Tips to Bring the Clicks
Jana Christoviciute — March 7, 2017 — March 7, 2017 When your day-to-day is all about getting those numbers under targets, it’s easy to get mired in ongoing improvements and ignore quick wins. Your creative can be one such victory. Tweak your creative strategy in just the right way and follow a few Facebook ads … Continue reading 4 Facebook Creative Tips to Bring the Clicks