by Ryan McLean July 6, 2016July 6, 2016 When starting a new business whether it be a tech company or a retail store you will have many challenges that you will need to face and conquer. Starting a new business has many challenges on its own but when you’re looking to scale many of these … Continue reading The 12 Startup Procedures Every Founder Should Master
by AJ Agrawal July 1, 2016 Follow @ajalumnifyJuly 1, 2016 The concept of the personal brand has become almost a buzzword on the business landscape of today. A personal brand, when used correctly, can do a lot of good. On the other hand, not every company needs one of these in order to boost their … Continue reading Does Every Small Business Owner Need A Personal Brand To Manage Their Company?
What’s ahead for shopping ads this holiday season and beyond? Columnist Alexander Paluch recaps a session from SMX Advanced focusing on what search marketers need to know. Alexander Paluch on June 30, 2016 Shopping campaigns are becoming a major source of website clicks and revenue during the holiday season, and the “Shopping Campaigns: Play … Continue reading Shopping campaigns: Play like every day is a holiday
by Deb Lee June 30, 2016 Follow @DAllisonLeeJune 30, 2016 Bounce Rate. Calls to Action. Lead magnet. Inbound Marketing. What do these terms have in common? They’re all marketing terms you will likely come across as you begin to promote your small business or freelancing gig. And, they’re also discussed in today’s blog post (along … Continue reading 10 Marketing Terms Every Small Business Owner Should Know
by Stacey MacNaught June 29, 2016 Follow @staceycavJune 29, 2016 Ecommerce revenues are expected to top $ 1 trillion this year. That represents an incredible opportunity for businesses to capitalise on consumers’ growing reliance on online for big and small purchases of all sorts. But getting an ecommerce website off the ground isn’t simply a … Continue reading 4 Facts Every New E-Commerce Retailer Must Know
by Allison Checchi June 24, 2016 Follow @AllisonChecchiJune 24, 2016 With mobile and social media on the rise, today’s consumer is always connected. For the small business marketer, this means there are more opportunities than ever before to reach potential customers. And yet many small businesses remain slow to adapt to the demands of the … Continue reading 3 Things Every Marketer Should Know About Growing Business Online
by Adam Frankel June 20, 2016 Follow @FrankelInteractJune 20, 2016 To be successful in marketing, a brand needs to stay fresh and relevant, as well as stay up-to-date on current trends in the marketplace. If not, it isn’t going to see the next thing coming and will fail to deal with it accordingly. Here we … Continue reading 4 Digital Marketing Trends Every B2B Enterprise Should Watch
by Aleh Barysevich June 14, 2016 Follow @LinkAssistantJune 14, 2016 New businesses more than anyone else have to monitor their brand mentions. There is a number of reasons for that. First, it is common knowledge that the best way to compete with huge brands is by offering unique and personal experience. It’s easy to seem … Continue reading 5 Best Brand Mention Tools For Every Aspiring Entrepreneur
by Nicholas Boodram June 8, 2016June 8, 2016 You’re afraid that they’ve moved on. Aren’t you? Your engagement on other platforms isn’t growing and you’re worried that your tribe is converging somewhere else. Their attention is on Snapchat and you know it. But you’re also aware that you don’t know enough about the app to … Continue reading 10 Surprising Snapchat Secrets Every Marketer Should Know
by Jay Palter June 4, 2016 Follow @jaypalterJune 4, 2016 A lot has changed in the past 20-30 years when it comes to the technology that we use to communicate and build relationships in business. Yet, many business leaders have failed to keep up with these innovations and adapt their own leadership styles and communication … Continue reading 3 Reasons Why (Almost) Every Business Leader Needs to Develop 21st Century Social Networking Skills
