Tag Archives: Every

Why every multi-store brand needs a ‘localized social marketing’ strategy

70% of social brand engagement on Facebook is happening on local Pages. Greg Sterling on December 19, 2018 at 3:41 pm Most commerce happens offline. Beyond the roughly 90 percent of retail spending that occurs in stores, offline commerce includes trillions in services which represent the bulk of the U.S. GDP. In parallel, the majority … Continue reading Why every multi-store brand needs a ‘localized social marketing’ strategy

4 Business-Killing Mistakes You’re Making Every Day & How to Fix Them

Karen Repoli — November 16, 2018 Follow @karenrepoli — November 16, 2018 StartupStockPhotos / Pixabay “If you fail to plan, you plan to fail.” ~ Benjamin Franklin There are a myriad of moving parts in a business to attend to so it’s no wonder that some things fall through the cracks. And this adversely affects … Continue reading 4 Business-Killing Mistakes You’re Making Every Day & How to Fix Them