Proposed AI Bills To Affect Every Advertiser by Laurie Sullivan , Staff Writer @lauriesullivan, January 3, 2024 California needs more money to support several laws that took effect on January 1, 2024, such as becoming the first state to offer free health insurance for all undocumented immigrants coming into the U.S. based on President Biden’s policies, … Continue reading Proposed AI Bills To Affect Every Advertiser
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Mastering leadership: 3 key guidelines for every CEO
By David Roberts November 10, 2023 Leading a company is always a dynamic task—especially with changing employee expectations—but there are core lessons that always hold true. Even experienced leaders must continually assess how their behavior influences their teams. If C-suite executives want to inspire their teams, they need to frequently review their leadership style … Continue reading Mastering leadership: 3 key guidelines for every CEO
‘I felt like I had checked every box’: Nextdoor CEO Sarah Friar’s career advice for someone who has been passed over for promotion
By Sarah Friar October 06, 2023 My greatest mistake was thinking success looked like a specific thing. For me, that was making partner at Goldman Sachs. When I didn’t, it set me free. I’m going to go back to the moment when things shifted for me. One morning in 2011—after 11 years on the partner … Continue reading ‘I felt like I had checked every box’: Nextdoor CEO Sarah Friar’s career advice for someone who has been passed over for promotion
Lateral Movement: What Every Business Should Know
Lateral Movement: What Every Business Should Know Gilad Maayan / Sep 27, 2023 Lateral movement is a term that has become increasingly prominent within cybersecurity circles, but is largely unknown to a general business audience. However, as we’ll show in this article, business leaders and IT professionals must understand this term and its implications … Continue reading Lateral Movement: What Every Business Should Know
15 cutting-edge tools every B2B marketer should know
B2B marketers are reaping the rewards from the huge number of new martech tools. Here’s a guide to some of the best of them. Ruth Stevens on September 29, 2023 B2B marketers are getting a lot from the huge amount of new marketing technology, but it comes with more than a few challenges: Systems integration, … Continue reading 15 cutting-edge tools every B2B marketer should know
You breathe in a credit card’s worth of microplastic every week
By Sofia Quaglia September 21, 2023 This article originally appeared in Nexus Media News and Discover Magazine. Microplastics are everywhere. Research from 2019 suggests that we might breathe in up to 11.3 microplastics per hour, or up to 272 microplastics in 24 hours. And now, a new study published in the journal Physics of … Continue reading You breathe in a credit card’s worth of microplastic every week
If every company is now a technology company, how should they hire tech talent?
With hackajob marketing technologists and tech workers in general can expect employers to apply to them rather than vice versa. Kim Davis on July 20, 2023 “We flip the model, so rather than a candidate applying to the job, the company applies to the engineer.” That’s Mark Chaffey, co-founder and CEO of Hackajob, a London-based … Continue reading If every company is now a technology company, how should they hire tech talent?
6 simple automations every B2B organization needs to have
Discover fresh ways to apply automation in your B2B organization. Enhance customer experience, improve efficiency and drive growth. Ali Schwanke on June 14, 2023 With all the hype this year about generative AI, it’s easy to neglect automation — the more established area of AI. Automation is a bit like delegation: there can be an … Continue reading 6 simple automations every B2B organization needs to have
5 critical leadership skills every marketing ops pro needs
Nurturing these five skills will help you tackle the challenges of being a leader in a rapidly evolving industry. Ali Schwanke on May 23, 2023 Marketing operations can be chaotic, and mastering leadership skills in such a dynamic environment can be an uphill battle. While the web is overflowing with leadership listicles, these suggestions must … Continue reading 5 critical leadership skills every marketing ops pro needs