From boosting deliverability with DMARC to engaging subscribers with AMP emails, here’s what you need to succeed. Alexander Melone on March 17, 2025 Now is not the time to be an email marketing Luddite. From BIMI to AI scheduling, how we reach customers is changing rapidly. The more you use these tools to your … Continue reading 5 email marketing tech essentials for 2025 success
Streamlined reporting can be achieved by focusing on use cases, data governance, automation and advanced analytics. Nick Yang on January 8, 2025 Whether you are a small startup with a simple ecommerce system or a global retailer with a complex sales process, clear dashboarding and insightful reporting are key for teams to work effectively. … Continue reading 4 reporting essentials to streamline business intelligence
November 01, 2024 Amazon turns to everyday essentials to compete with Temu and Shein Amazon has seen its market share erode in apparel as Shein and Temu quickly expanded in international markets, but offering a variety of everyday essentials like dish detergent and floss is helping. BY Reuters Amazon‘s push to offer more everyday essentials like … Continue reading Amazon turns to everyday essentials to compete with Temu and Shein
In this fast-moving world, it’s time to rethink your B2B website, from the strategic to the tactical. Here’s what yours must have. Ruth Stevens on June 27, 2023 A company’s website is the single most important media channel in the marketing communications toolkit. Your website is the perfect “owned media,” infinitely flexible, with global reach … Continue reading The 7 B2B website essentials: What customers want
ChatGPT is only as good as the prompts you give it. Here are the three essentials of writing a good one. Constantine von Hoffman on March 20, 2023 The results you get from AI powered tools like ChatGPT will only be as good as the prompts you give them. A vague or general prompt will … Continue reading Three essentials for writing a good ChatGPT prompt
By Kaleigh Moore April 13, 2022 As a freelance writer, I know the benefit of getting away for a retreat. However, though retreats are great for getting some fresh scenery and doing deep work, there are times when an extra dose of alone time isn’t exactly what I’m looking for. Sometimes, I crave being … Continue reading 5 essentials to look for in a coworking space
Slapping together a couple ideas and a logo is not a brand strategy. Here’s a detailed guide to help you create and execute a well thought out strategy to promote your brand. Allen Martinez on March 15, 2022 Brand strategy is built on a platform of differentiation, where a company can use its value prop … Continue reading Building a brand strategy: Essentials for long-term success
