Tag Archives: Essential

21 Essential Tips & Tools for Running International Google Ads

Christopher Jankun October 11, 2020 Is it color or colour? What is the equivalent of a $ 20-a-day budget in rands? Is Germany six hours ahead of the United States or five? I have been consulting and helping businesses with their paid search marketing in the United Kingdom, South Africa, Germany, China, and many other … Continue reading 21 Essential Tips & Tools for Running International Google Ads

Why Agility is Essential to Your Survival: 15 Eye-Opening Stats

Engelina Jaspers October 1, 2020 geralt / Pixabay There is no shortage of opinions on what’s needed for business to recover from the current pandemic. New technology tools? Financial relief? More sales? Loyal customers? Workplace strategies? Expanded supplier base? Different skills? Marketing efficiencies? Yes, all the above are needed to rebound and emerge stronger following … Continue reading Why Agility is Essential to Your Survival: 15 Eye-Opening Stats

5 Ways to Show Gratitude to Essential Workers During National Customer Service Week

Rhonda Basler September 30, 2020 Normally, the first full week in October provides a prime opportunity for companies across all industries to showcase their passion for customers and the employees who serve them. Punctuated by everything from in-house CEO talks to banquets to even picnics where families participate in a little friendly competition, National Customer … Continue reading 5 Ways to Show Gratitude to Essential Workers During National Customer Service Week

9 Essential Ways to Stay Motivated When Working From Home

Nikola Baldikov July 12, 2020 Staying motivated when working from home is just as essential as when being at the office. While many jobs offer flexibility, whether as an employee or a manager, it is sometimes challenging to remain motivated when working long hours or when having a difficult day ahead. Other than that, keeping … Continue reading 9 Essential Ways to Stay Motivated When Working From Home

Make Essential Business Decisions for Success

Angela Hausman, PhD June 18, 2020 Business success doesn’t just happen so making the right essential business decisions for success determines whether your business succeeds and how much success you find. Business success is a function of: careful planning attention to detail a focus on customer service a good business model and, a little luck … Continue reading Make Essential Business Decisions for Success

6 Essential Elements for Crafting an Effective ‘About Us’ Page

Kat Solukova June 16, 2020 Along with other essential components of your website, such as Contact Pages and FAQs, the “About Us” page is one of the vital things you’ll create for your site. In a world where customers are keen to develop personal relationships with the brands that they buy from, an About Us … Continue reading 6 Essential Elements for Crafting an Effective ‘About Us’ Page

13 Essential Google My Business Optimizations for 2020

Kristen McCormick — June 7, 2020 Any business today needs targeted visibility on Google. Most businesses know that this requires optimizing their website and Google Ads, but what most don’t know is that there is a third entity that also needs optimizing: their Google business listing. Formally known as your Business Profile, this powerful listing … Continue reading 13 Essential Google My Business Optimizations for 2020