Mike ParryJune 14, 2015 Working in email can sometimes seem like a thankless task sending out millions of emails to millions of people in the hope a small fraction of the receivers open them and then a small fraction of those openers actually click and buy something. Yes you can simplify email marketing down to … Continue reading Getting the Most Out of Your Email Marketing
Tag Archives: email
Email Has Moved On From Shrek’s Onion Metaphor
Denise ChanJune 13, 2015 “Ogres are like onions…we both have layers”, says Shrek in Dreamwork’s hit 3D-animation Shrek. The famous green protagonist uses this analogy to describe his complicated personality. Much like an onion, it can take a while of peeling away frivolous outer appearances to understand the core of who Shrek is. This particular … Continue reading Email Has Moved On From Shrek’s Onion Metaphor
Finding Inspiration for Your Email Marketing
Gareth O’SullivanJune 13, 2015 Do you ever struggle to come up with creative content for your email marketing campaigns? Are you stuck sending the same old emails, with little to distinguish you from your competitors? Coming up with content that will inspire and engage with your customers can be one of the most challenging aspects … Continue reading Finding Inspiration for Your Email Marketing
3 Things Smart Business Owners Do To Grow Their Email List
Ryan PinkhamJune 13, 2015 How many people walk into your store or office each day? What about your website or social media pages — how many people visit you there? People are discovering and interacting with your business every day. And while many of them will be loyal customers who will come back on their … Continue reading 3 Things Smart Business Owners Do To Grow Their Email List
9 Dos And Don’ts Of Writing An Authentic Email
Rachel SilverJune 13, 2015 We can easily learn a lot about each other from social media these days — almost too much. It doesn’t take much to look someone up on Google, Facebook, LinkedIn, or Twitter before a meeting or sending an email. You can learn where someone is from, what he or she likes, … Continue reading 9 Dos And Don’ts Of Writing An Authentic Email
How To Avoid Spam Complaints In Your Email Marketing (And Save Money)
Roman KniahynyckyjJune 13, 2015 Companies turn to text and email marketing with the overall goal of increasing sales and making money. This tactic, however, backfired big time for one restaurant in Amityville, NY, costing $ 28,500. After receiving a slew of reportedly unsolicited texts from the Muscle Maker Grill, one fed-up man took their marketing … Continue reading How To Avoid Spam Complaints In Your Email Marketing (And Save Money)
Social Or Email: Which Is The More Cost Effective Audience?
Scott FenstermakerJune 12, 2015 When we run social ad campaigns for audience building, our clients usually fall into two camps: those who want an audience of followers or Page Likes, and those who want to build an email database. Both of these are legitimate marketing goals, but it’s hard to keep track of which method … Continue reading Social Or Email: Which Is The More Cost Effective Audience?
3 Simple Methods For Obtaining Email Address Leads, Guaranteed To Work In Any Industry
Being a successful online marketer is all about growing your email list. Columnist Neil Patel shares these techniques for getting more email leads. Neil Patel on June 12, 2015 Email is the clear leader of the pack in the online marketing world. With its high engagement rate and ROI, email is an obvious marketing solution. … Continue reading 3 Simple Methods For Obtaining Email Address Leads, Guaranteed To Work In Any Industry
Email Best Practice Pros: Next Glass Taps Into Predictive Possibilities
Columnist Steve Dille explains how, by combining predictive sciences with drip marketing, Next Glass keeps beer drinkers thirsting for engagement. Steve Dille on June 10, 2015 Beer, of course, gave us civilization, according to historians and anthropologists who have explored the misty originals of communities and cultures at the dawn of the human epoch. It … Continue reading Email Best Practice Pros: Next Glass Taps Into Predictive Possibilities
Does Oversharing Apply To Email?
Amir JirbandeyJune 10, 2015 Some might say we live in a world of oversharing. You can find just about anything on your social feed, from what your friend ate for lunch, to a video of a squirrel getting drunk on fermented pumpkin. We share unique content (like this blog post) and we share frequently because … Continue reading Does Oversharing Apply To Email?