by Bethany Jurns November 15, 2015November 15, 2015 Last year, the Radicati group conducted a study that found that an average business email user sends and receives over 120 emails a day, a number they predict will only grow over the next few years. With all of those emails going back and forth, how can … Continue reading The Best Tips You’ll Ever Hear for Email Marketing
by Chelsea Alves November 14, 2015November 14, 2015 A welcome email is one of the most important aspects of email marketing. Your welcome email sets the tone for the relationship you plan to build with your new supporters and helps engage them in your mission. And when done correctly, a welcome email makes recipients feel … Continue reading 8 Tips for Writing an Effective Welcome Email
by Jonathan Yefet November 13, 2015 Follow @DirectIQNovember 13, 2015 Email is consistently the best digital marketing channel for marketers – so it comes as no surprise that email is preferred 70% of the time by consumers as their choice of communication between them and businesses/brands. That said, an awesome new infographic by the folks … Continue reading Why Email Marketing Is So Effective [Infographic]
by Sasha Seddon November 11, 2015November 11, 2015 The internet is in love with video. First there were blogs, now there are vlogs. Even the Facebook newsfeed algorithm now prefers video. Content and social have fallen hard for it as well. The course of true love never did run smooth, though. Only 50% of marketers … Continue reading How To Embed A Video In An Email
by Andrew Sheridan November 10, 2015November 10, 2015 Among all marketing channels, email marketing still reigns supreme. It is one of the simplest channels to implement and maintain, yet it still produces some of the most substantial results for your business. Email marketing isn’t going anywhere, and if you’re not making the most of this … Continue reading 8 Stats That Prove Email Is Still the King of Marketing
by Beth Romelus November 10, 2015November 10, 2015 I remember when Facebook and Twitter were first introduced, the people around me were trying to grasp this new era in online communication and audience reach. Social networking websites had always been around, like Myspace, but creative innovation has turned these channels into becoming major online communication … Continue reading Why Your Business Needs To Focus More On Email Marketing Than Social Media
by Denise Chan November 10, 2015 Follow @https://twitter.com/mailjetNovember 10, 2015 Hurray! You’ve sent your first holiday email. Now what? You might be tempted to head off and celebrate this momentous step, but before you do – be sure to carve out some time to learn from this first send. Reviewing your KPIs will help you … Continue reading Dissecting The Success Of Your First Holiday Email Send
by Joel Goldstein November 8, 2015 Follow @joelgoldsteinNovember 8, 2015 Has your business left email marketing in the dust to focus on social media and SEO efforts? Not so fast! In 2014, research showed that email is the most commonly used (and effective) way to generate leads. So, how do you use this valuable tool … Continue reading How to Increase Leads Through Email Marketing
by Ari Gillam November 8, 2015November 8, 2015 Email marketing is the constant in the fast-growing world of digital marketing. While social media platforms are increasingly influential, email marketing has remained the top ROI channel for over 10 years. Keep up with the trends of social media, but know that they fade in and out … Continue reading Ramp Up Your Email Click Through Rates with 4 Persuasion Principles
Erika DicksteinNovember 7, 2015 All of my blog posts this month have focused on how you can protect YOUR website from becoming the victim of “bad guys” on the web (social media attacks, getting hacked, and blog spam). Now for something completely different—well, not completely—in business it can be just as scary to be inadvertently … Continue reading Don’t Be the Bad Guy – Email Spam
