Learn how A.I. in call analytics can help you predict caller intent, measure caller tone, and drive more revenue from inbound calls. Marc Sirkin on April 16, 2020 Marketers are using call analytics platforms to identify the rich data and consumer insights hidden in the growing volume of inbound calls. Call analytics platforms are … Continue reading Are you effectively monetizing, measuring and maximizing your inbound call volume?
Alice Corner — April 5, 2020 Free-Photos / Pixabay Normally when you choose to switch to a fully remote workforce it’s a well thought out and planned decision. But over the past few weeks offices, schools, and entire companies have been forced to close at short notice. Managing the transition from any in person to … Continue reading How to Manage the Transition to Remote Work Effectively
Kellie Wong — March 28, 2020 Did you know over the course of 12 years, there was a 159 percent increase in remote work in the U.S.? Remote work is the new norm and it has numerous benefits, including attracting and retaining top talent, increased job satisfaction and morale, and stronger productivity. If you are … Continue reading How to Work From Home Effectively
Steven Imke — March 22, 2020 In the wake of the coronavirus (COVIN-19), the Centers for Disease Control and Prevention (CDC) recommends that businesses consider “social containment” strategies. As a result, many companies are encouraging their employees who can work from home to do so. Here are some ideas to consider as you shift your … Continue reading How to Effectively Deal with a Remote Workforce
Amanda Fountain — February 13, 2020 How to Effectively Measure Social Media Results Social media platforms are changing and how people use these platforms is changing. How we measure social media results will need to change too. For example, Instagram has been testing removing likes on posts. In a “private like” model, only the account … Continue reading How to Effectively Measure Social Media Results
Mayo Oshin — December 12, 2019 Follow @mayowaoshin Lucius Annaeus Seneca, better known as Seneca (or Seneca the Younger), was a Roman Stoic philosopher and statesman, who became one of the most influential figures of the Roman Imperial Period. Like most of us, Seneca’s life had its ups and downs, as he lived through drama, … Continue reading 9 Life Lessons from Seneca on How to Manage Your Time Effectively
Elijah Masek-Kelly — October 7, 2019 Follow @ElijahMK100 As technology progresses more and more, we are starting to say goodbye to the traditional workplace and employees all over the country are instead choosing anywhere with a plug-in and high-speed Wi-Fi connection as their workspace. This has been a long-term shift in the workforce, with an … Continue reading How to Manage a Remote Team Effectively
Alice Corner — October 6, 2019 Your business is scaling; congratulations! You’re making more revenue, reaching more markets, and hiring more staff. But times of rapid growth are often times of rapid change, and you need to ensure that your new employees get shown the same level of care and dedication you gave to employee … Continue reading 3 Tips For Effectively Onboarding Employees in a Growing Company
Liz Kislik — September 19, 2019 Follow @lizkislik — September 19, 2019 Between political upheaval, stock market gyrations and general office politics, there’s plenty for any professional to be concerned about these days. As a business person, it’s part of your job to do rigorous risk assessments, but if you go too far and make … Continue reading How To Work Effectively With A Worrier—Even If It’s You
Shifting priorities wreak havoc on our best intentions as martech buyers so it’s important to take the time to plan and avoid random acts of martech. Steve Petersen on August 29, 2019 It’s easier to buy than to manage when it comes to marketing technology. While finding a solution to a problem isn’t always a … Continue reading Buying martech is easy, managing the process to use it effectively is the hard part
