Tag Archives: ‘educational

Marketing Edge Leads Ad Industry To Create Diversity In Educational Programs

Marketing Edge Leads Ad Industry To Create Diversity In Educational Programs by Laurie Sullivan @lauriesullivan, March 12, 2021 Marketing Edge has partnered with three organizations that will help the marketing and advertising nonprofit advance its diversity and inclusion efforts to support job opportunities for students in marketing and advertising. The partnerships were announced Friday. The organizations … Continue reading Marketing Edge Leads Ad Industry To Create Diversity In Educational Programs →

5 Ways to Create Educational Content (And Why You Should)

Content Creation

Thomas Griffin November 24, 2020 Like most businesses, you offer value to your customers through your products and services. But did you know that there’s an additional way to create value that also provides your business with long term benefits? Creating educational content is an impactful way to build value for your customers. If you … Continue reading 5 Ways to Create Educational Content (And Why You Should) →

Learning to use content management martech is biggest educational need for marketers

Content Management

Content Marketing Institute’s latest survey aims to better understand how content marketers are managing their content strategy. Amy Gesenhues on July 14, 2017 According to Content Marketing Institute’s latest survey of marketers, learning how to better use their content management marketing technology is posing a significant challenge for marketers. Sixty-six percent of the marketers … Continue reading Learning to use content management martech is biggest educational need for marketers →

A Novel Educational Idea: Innovation as a Subject

Innovation

Daniel Burrus — July 7, 2017 Follow @DanielBurrus — July 7, 2017 Free-Photos / Pixabay How many classes have you had regarding how to innovate? Regardless of the level of schooling you have achieved, for even those of us who have a PhD, the answer is most likely none. Most of our schooling involves teaching … Continue reading A Novel Educational Idea: Innovation as a Subject →

Educational Behavioral Shifts Valuable For Marketers

Education

by Laurie Sullivan@lauriesullivan, August 25, 2016 Marketers might need to rethink ways to reach higher-educated consumers, as discretionary spending could take a back seat for many during the next few years as the job market continues to shift. With the topic of back to school on everyone’s mind, Adobe Digital Insights (ADI) set out to … Continue reading Educational Behavioral Shifts Valuable For Marketers →

Insider’s Guide to Producing a Top-Notch Educational Video Series for Marketing

Marketing Education

by Andre Oentoro June 13, 2016 How many times have you looked up a tutorial video on YouTube? Meanwhile, I’m sure there are books out there that basically contain the same information you’re looking for. There’s a reason why modern schools use video as a learning media instead of books. It’s because we process information … Continue reading Insider’s Guide to Producing a Top-Notch Educational Video Series for Marketing →

Thought Leadership vs. Educational Blog Content: Which is Best?

Content Management

Ryan ScottAugust 4, 2015 Creating content is the single, most powerful tool in the marketer’s toolbox. Invest in content one time, and if done well, you will reap the rewards of that content for years to come. But I’ve noticed a lot of companies wrestling with what kind of content to create. Most of them … Continue reading Thought Leadership vs. Educational Blog Content: Which is Best? →