Tag Archives: eCommerce

What is ecommerce and which trends are shaping its future?

Learn about ecommerce as well as key new trends like mobile and social commerce and how they are all shaping the future of marketing. Johanna Marmon on December 7, 2022 By now, it would be difficult, if not impossible, to find someone old enough to use a digital device who hasn’t shopped online at some … Continue reading What is ecommerce and which trends are shaping its future? →

Deep In The Holidays: Ecommerce Home Delivery Places Intense Pressure On Retailers, CPGs

eCommerce

Deep In The Holidays: Ecommerce Home Delivery Places Intense Pressure On Retailers, CPGs by Laurie Sullivan @lauriesullivan, November 9, 2022 Retailers and consumer packaged goods (CPG) companies are scrambling to meet customer demand for fast home delivery of products, citing outdated supply and delivery chains, lack of order fulfillment centers near customers, and high capital … Continue reading Deep In The Holidays: Ecommerce Home Delivery Places Intense Pressure On Retailers, CPGs →

TikTok Shop Opens Ecommerce In U.S.

TikTok eCommerce

TikTok Shop Opens Ecommerce In U.S. by Laurie Sullivan @lauriesullivan, November 11, 2022 TikTok Shop has debuted in the United States to give sellers a place to reach consumers, and consumers a place to make purchases through ecommerce. The feature previously was only available in the UK and several countries in Southeast Asia. To participate … Continue reading TikTok Shop Opens Ecommerce In U.S. →

Ecommerce Dare: Brands Are Struggling To Get Fulfillment Into Place

eCommerce Branding

Ecommerce Dare: Brands Are Struggling To Get Fulfillment Into Place by Ray Schultz , Columnist, November 8, 2022 Ecommerce brands often struggle to get their email systems into place. But engagement with shoppers may be the least of their problems. The big challenge is fulfilling online orders, judging by “Increase Your Pace in the Ecommerce … Continue reading Ecommerce Dare: Brands Are Struggling To Get Fulfillment Into Place →

Advertising, Ecommerce Data Continues To Show Rocky Holiday Quarter

Advertising, Ecommerce Data Continues To Show Rocky Holiday Quarter by Laurie Sullivan @lauriesullivan, October 14, 2022 Most employers are still adding jobs, but not all, and not at the same pace that they did earlier this year. Advertising and related industries lost 8,700 jobs in September, according to Insider Intelligence, citing numbers from the U.S. Bureau of … Continue reading Advertising, Ecommerce Data Continues To Show Rocky Holiday Quarter →

8 Smart Tips to Improve Your Multilingual e-Commerce Website

eCommerce Strategies

8 Smart Tips to Improve Your Multilingual e-Commerce Website Irina Weber / 11 Oct 2022 Making your multilingual e-commerce website can help you reach more customers and increase sales. You must support your clients in taking the multilingual route based on customer data and guiding them globally through every buying process step. Your online store … Continue reading 8 Smart Tips to Improve Your Multilingual e-Commerce Website →

The Important Benefits of Outsourcing Your E-Commerce Business

eCommerce Outsourcing

The Important Benefits of Outsourcing Your E-Commerce Business Deanna Ritchie / 30 Sep 2022 Nowadays, the impact of e-commerce is being felt in nearly everybody’s life. E-commerce is changing how we do business around the world. Additionally, despite its relatively recent ascension, e-commerce has changed significantly with the passage of time. Approximately $ 3 … Continue reading The Important Benefits of Outsourcing Your E-Commerce Business →

Deflation comes to e-commerce as online prices fall 2% in July

eCommerce Strategies

Adobe Digital Price Index’s first price drop since January 2020. Constantine von Hoffman on August 10, 2022 Online prices were down 2% in July compared to June and 1% compared to last year, according to the Adobe Digital Price Index. This is the first decrease since January 2020, just before the pandemic. This is the … Continue reading Deflation comes to e-commerce as online prices fall 2% in July →

Prime Day contributed to significant e-commerce growth this year

Amazon

U.S. online spend for the two-day event totaled $11.9 billion, up 8.5% from 2021 Chris Wood on July 14, 2022 Amazon Prime Day, a two-day event held this year on July 12 and 13, outperformed last year’s event by 8.5%, according to the Adobe Digital Economy Index. Total U.S. online sales came in at $ … Continue reading Prime Day contributed to significant e-commerce growth this year →

Amazon Prime Day returns while retail and e-commerce rivals face inventory challenges

Amazon Prime

Marketers should take this opportunity to leverage in-store sales and gear up for an extended holiday season. Chris Wood on July 12, 2022 Marketers are hoping Amazon’s annual Prime Day sales event will give them a preview of holiday sales strategies along with a snapshot of current online shopping trends. The event is back to … Continue reading Amazon Prime Day returns while retail and e-commerce rivals face inventory challenges →