Tag Archives: Easy

Easy Email: Channel Is One Of The Top Traffic Sources

Easy Email: Channel Is One Of The Top Traffic Sources by Ray Schultz , Columnist, December 23, 2022 Email teams have one reason to rejoice this season: The channel is more than carrying its weight despite concerns about data, judging by State of Inbound Marketing Trends, a recent study from HubSpot, working with Litmus. First, … Continue reading Easy Email: Channel Is One Of The Top Traffic Sources →

4 easy ways to optimize data intake on your marketing automation platform

Marketing Automation

Justin Sharaf, vice president of marketing operations at Collibra, shares four easy ways to get better data from your MAP. Constantine von Hoffman on December 12, 2022 Nearly every marketing organization uses marketing automation platforms these days. However, just having a MAP isn’t enough. You have to understand how to use and extract value from … Continue reading 4 easy ways to optimize data intake on your marketing automation platform →

Who Approves This Message? Political Ad Fact-Checking For The Average Voter Isn’t Easy

Politics By Technology

Who Approves This Message? Political Ad Fact-Checking For The Average Voter Isn’t Easy by Wayne Friedman , Staff Writer, October 14, 2022 Lying, misleading, and subtle threats on political TV commercials are not new. Even as new digital media attempts to eliminate much of this, expect more to come throughout these midterm elections on linear … Continue reading Who Approves This Message? Political Ad Fact-Checking For The Average Voter Isn’t Easy →

8 easy ways to improve your marketing capabilities

Marketing Skills

Want better performance and results from your marketing? Then give your people the support and resources they need to excel. Here’s how. Tim Parkin on October 11, 2022 The CEO and CMO are talking about investing in the marketing team to develop their skills. The CEO asks, “What if we invest in our people, and … Continue reading 8 easy ways to improve your marketing capabilities →

Entertainment, publishing industries found no easy DEI fixes after 2020

Entertainment Industry

By Pavithra Mohan September 21, 2022 In 2020, when protests against racial violence and police brutality erupted across the country, corporate America responded with a wave of unparalleled financial donations and diversity, equity, and inclusion commitments. Nearly every industry was forced to reckon with its diversity issues; and for the first time, it seemed like … Continue reading Entertainment, publishing industries found no easy DEI fixes after 2020 →

4 easy ways to make your rental home smarter

Real Estate

By Richard Baguley August 28, 2022 Landlords, eh? All you want to do is bring your rented home into the modern era, but these property-owning party poopers won’t let you replace your locks, upgrade your light switches, or even tear out those 1950s wall sockets. They give you some nonsense about liability, about … Continue reading 4 easy ways to make your rental home smarter →

4 easy ways to kick off your job search on LinkedIn

Job Search

By Rohan Rajiv June 03, 2022 If you’re a recent graduate or entering the job market for the first time, there’s good news: Employers are planning to hire almost 30% more new graduates this year; and on LinkedIn, we’ve seen an almost 17% increase in entry-level job postings compared to last year. Yet … Continue reading 4 easy ways to kick off your job search on LinkedIn →

Digital Is Not (And Never Was) An Easy Button

Digital Advertisement

Digital Is Not (And Never Was) An Easy Button by Ryan Green , May 2, 2022 In a cookieless world, the easy button is dead. Long before acronyms like GDPR and CCPA, brands turned to the broad reach of ad networks and Facebook’s ever-knowing, ever-changing algorithm. Many gave it a blank check, seduced by the … Continue reading Digital Is Not (And Never Was) An Easy Button →

Easy returns can enhance the customer experience

Customer Experience

Timely delivery contributes to positive customer experience, but so does ease of return. Kim Davis on March 23, 2022 Spencer Kieboom is a man in love with what he does. “Reverse logistics is something I love — it’s so neglected,” he told us. “‘Return free in 90 days’ is a policy, not a solution, and … Continue reading Easy returns can enhance the customer experience →

Copy text from images and videos with these free and easy tools

Video Tools

By Jared Newman February 14, 2022 With the launch of MacOS Monterey last fall, Apple introduced a neat feature called Live Text, which lets you highlight and copy text directly from images, both in Safari and in system apps such as Photos and Quick Look. (It also works on iOS.) But what if … Continue reading Copy text from images and videos with these free and easy tools →