Trade budgets are drying up, measurement remains uneven and AI is reshaping discovery, forcing a more complex path forward. By Collin Colburn Published on April 1, 2026 After five years as one of marketing’s fastest-growing areas, retail media is transitioning from its early growth phase to maturity. IAB’s latest ad spend study projects … Continue reading Retail media’s durability is tested as easy growth fades
OpenAI Admits Commerce And Advertising Are Not Easy by Laurie Sullivan , Staff Writer, March 24, 2026 OpenAI launched a feature called Instant Checkout last year that allowed consumers to buy products through its platform, winning support from Walmart, Shopify, Etsy, and PayPal. Now OpenAI has shifted responsibility to retailers, and abandoned the prior strategy … Continue reading OpenAI Admits Commerce – And Advertising – Are Not Easy
Giving workers the chance to explore different roles and challenges can drive engagement and build stronger teams. BY Alix McCabe Employee satisfaction is plummeting, and businesses are struggling to keep their talent engaged and fulfilled. Research by Gallup shows that 51% of employees are actively looking for other work. While the top reason for this trend … Continue reading Worried your employees want to quit? Here’s an easy way to increase engagement
July 13, 2024 With these apps, great Wi-Fi is easy to find No mobile data? No problem. These two apps will help you track down fast and reliable Wi-Fi connections wherever you roam. BY JR Raphael Is there anything more annoying than finding yourself stuck in a place where your phone’s data connection isn’t working—or, if … Continue reading With these apps, great Wi-Fi is easy to find
May 31, 2024 It’s becoming alarmingly easy to create audio deepfakes of Biden and Trump New research by the Center for Countering Digital Hate sounds the alarm ahead of a blockbuster political season. BY Chris Stokel-Walker Seeing is no longer believing, thanks to the rise of generative AI video tools. And now, in a crucial election … Continue reading It’s becoming alarmingly easy to create audio deepfakes of Biden and Trump
May 29, 2024 These Ikea essential boxes make moving into your college dorm instant-ramen-level easy Ikea designed five ready-to-go boxes to make college move-in day easy. BY Grace Snelling Moving into a new college dorm is a notoriously stressful process. Arriving in a new place, meeting a new roommate, hauling boxes up several flights of stairs … Continue reading These Ikea essential boxes make moving into your college dorm instant-ramen-level easy
April 29, 2024 3 (kind of easy) ways to totally transform the hiring process Hiring is broken. On the latest episode of The New Way We Work, we ask: What if we burned it down and started over? Career expert Kimberly Brown imagines that new world with us. BY Kathleen Davis One of the fundamental … Continue reading 3 (kind of easy) ways to totally transform the hiring process
April 22, 2024 Why giving shoppers an easy way to return items has become retail gold Companies like Walmart and Optoro are building loyalty by improving the returns experience. BY Yasmin Gagne It seems counterintuitive: To sell more products, stores are focusing on the returns process. A quick and easy returns process can built consumer trust, … Continue reading Why giving shoppers an easy way to return items has become retail gold
By Aytekin Tank March 23, 2023 The last several years have turned the conventions of modern work upside down. From the remote work revolution to once-in-a-generation technological leaps, many leaders have struggled to keep up with this high-speed change—especially if they manage global teams. I know these challenges firsthand. When I started … Continue reading It’s not easy to keep remote teams connected. Here are 5 tricks to help bridge the distance
By Stephanie Vozza January 02, 2023 If you’re easily stressed out, you can blame your brain. Thanks to ancient programming, it thinks the year is 100,000 BC and you’re in mortal danger, says Joe Robinson, author of Work Smarter, Live Better: The Science-Based Work-Life Balance and Stress Management Toolkit. “The stress response is meant … Continue reading 3 easy ways to rewire your default ‘stress setting’
