In an ever-changing social marketplace, how can brands can keep up? Columnist Dayle Hall shares four ways to help your brand unlock the power of social. Dayle Hall on September 8, 2017 What should brands be thinking about in the second half of the year to take their social media marketing to the next … Continue reading 4 easy ways to take social media marketing to the next level
Anna Moumtzidou — August 30, 2017 Follow @SoutherlyComms — August 30, 2017 TeroVesalainen / Pixabay There is no doubting that we live in the social media age. Personal and business accounts invest a lot of time and money into growing their social media channels, yet it is not so much about the numbers of followers … Continue reading How to Grow Your Email List in 5 Easy Steps
Randy Milanovic — August 24, 2017 Follow @kayak360 — August 24, 2017 Stop me when this sounds familiar: one of your colleagues or clients comes up with an idea that sounds mildly intriguing. But, the plan they put together is based on assumptions, the offer they’re making isn’t compelling to customers, or the whole thing … Continue reading Why is it So Easy to Chase Bad Strategy Online?
Jeanette Nyden — August 23, 2017 Follow @JeanetteNyden — August 23, 2017 Alexsander-777 / Pixabay Did you know that 57% of employees who say that they are looking for a new job are doing so because they think they could earn more money at another company? Salary.com conducted a random survey and reported that more … Continue reading 5 Easy Steps to Guide Employees in Negotiating Promotions and Raises
Nicole Blanckenberg — August 18, 2017 Follow @https://twitter.com/StoreYaCom — August 18, 2017 Since our how to hack Facebook’s custom audiences for big payoffs post, we’ve had a lot of feedback from business owners wanting to know more about Facebook Dynamic Product Ads – or DPAs – and how they can cash in on the action. … Continue reading 3 Easy Steps to Setting Up Facebook Dynamic Product Ads
Margot da Cunha — August 17, 2017 — August 17, 2017 Keyword research sounds like such a daunting task. What’s the point of researching a keyword anyway? Shouldn’t your natural marketing instincts tell you which keywords are most relevant to your business. Not quite… Without quality keywords, found through effective keyword research, your search marketing … Continue reading The Big, Easy Guide to Keyword Research for Businesses
Amanda Abella — August 11, 2017 — August 11, 2017 Tumisu / Pixabay By now it’s no secret that if your business doesn’t have an online presence, you’re missing out on some money. That’s probably why so many of my coaching clients want to learn about how to move a business online. You see, many … Continue reading 4 Easy Ways to Start Moving Your Business Online
Joei Chan — July 28, 2017 Follow @joeei — July 28, 2017 It doesn’t matter how good you think you are. What matters is how good your customers think you are. They are the ones buying, and their opinions are the only ones that count. In my last post, I talked about how important online … Continue reading 5 Easy Steps to Start Getting Better Online Reviews
Emma Weir — July 27, 2017 — July 27, 2017 Automation is bang on trend at the moment, nearly everyone is talking about it! So what exactly is email automation and how can it be beneficial to your business? Email automation is one of the most powerful tools available to marketers. It includes the creation … Continue reading Automation – The Future of Easy Email Marketing
Angela Hausman, PhD — July 23, 2017 Follow @MarketingLetter — July 23, 2017 If you’re new to the digital marketing space or just searching for something to make your life easier and more productive, you’ll find a host of digital marketing tools. Here are just a few of the tools available, courtesy of Smart Insights: … Continue reading Digital Marketing Tools: Tools to Make Digital Marketing Easy (ier)
