Tag Archives: Easy

5 Easy Ways to Build Brand Awareness Using Social Media

Tiffany Fowell — November 4, 2019 A consistent brand can help you: Gain credibility Inspire trust & loyalty in your customers Boost your visibility within your market Justify charging a premium for your products & services Distinguish yourself from your competitors Establish a strong & consistent cross-channel customer experience While this isn’t limited to social … Continue reading 5 Easy Ways to Build Brand Awareness Using Social Media

5 Easy Ways to Reduce Your Business Expenses in the Next Month

Peter Daisyme — October 17, 2019 Increasing revenue is a frequent thought on entrepreneurs’ minds. In reality, there’s often an easier way to generate more income: cutting costs. Reduce your business expenses and you’ll be able to achieve better cash flow and profitability. The larger the business, the higher the number of useless costs that … Continue reading 5 Easy Ways to Reduce Your Business Expenses in the Next Month

3 Easy Steps to Your First Email Drip Campaign (That Sells on Autopilot)

VerticalResponse — October 3, 2019 Follow @VR4SmallBiz Email drip campaigns are good for small business. In fact, automated email series get 80 percent higher open rates and triple the clickthroughs of single emails, and they generate 80 percent more sales at 33 percent less cost. Despite such convincing statistics, many small businesses do not engage … Continue reading 3 Easy Steps to Your First Email Drip Campaign (That Sells on Autopilot)

Easy Tips to Incorporate Video into Your B2B Website

Kara Jensen — September 16, 2019 Follow @BopDesignSD — September 16, 2019 Videos are a wonderful way to communicate complex ideas, educate viewers on how a particular product or service works, humanize your brand, share what it’s like to work with your company, give specific instructions on a particular task or feature…the list can go … Continue reading Easy Tips to Incorporate Video into Your B2B Website

Buying martech is easy, managing the process to use it effectively is the hard part

Shifting priorities wreak havoc on our best intentions as martech buyers so it’s important to take the time to plan and avoid random acts of martech. Steve Petersen on August 29, 2019 It’s easier to buy than to manage when it comes to marketing technology. While finding a solution to a problem isn’t always a … Continue reading Buying martech is easy, managing the process to use it effectively is the hard part

5 Easy Ways to Incorporate Facebook Stories into Your Social Media Marketing

Tabitha Jean Naylor — August 19, 2019 Follow @TabithaNaylor — August 19, 2019 Video is all the rage on social media. In 2016, Facebook’s Nicola Mendelsohn, Vice-President for Europe, the Middle East and Africa, boldly predicted that Facebook would probably be “all video” in five years’ time. True enough, Facebook has since made great strides … Continue reading 5 Easy Ways to Incorporate Facebook Stories into Your Social Media Marketing

4 easy ways to refresh your marketing strategy during the summer

Fine-tune small things to see what works for your customers and consider exclusivity tactics that lead to loyalty. Kyle Henderick on August 6, 2019 While summer can be a slower season for some retailers, the large success with massive summer shopping events like Amazon’s Prime Day for brands not named Amazon show there is opportunity … Continue reading 4 easy ways to refresh your marketing strategy during the summer