Tag Archives: During

More People Are Opening Email During Covid – What Does That Mean For You?

Email Marketing Tips

Eva Webster June 19, 2020 With Covid-19 changing the marketing world at breakneck speed, email marketing is one area that has been significantly affected. In a study done by Campaign Monitor, they found that more people are opening emails during the pandemic than ever before. What does this mean for your email marketing campaigns? What … Continue reading More People Are Opening Email During Covid – What Does That Mean For You? →

8 Tips to Keep Your eCommerce Business Growth During the Coronavirus Era

eCommerce Conversion

Alon Ghelber June 17, 2020 The coronavirus pandemic has forced people to stay at home and practice social distancing. People have also started avoiding physical stores and choosing eCommerce to mitigate the risks of catching the virus. Online sales have increased by 50% compared to the same time last year. However, 36% of eCommerce business … Continue reading 8 Tips to Keep Your eCommerce Business Growth During the Coronavirus Era →

What to Say in Call Center Performance Reviews: How to Use Agent Strengths to Inspire Better Performance During your Development Conversations

Call Center Management

Veronica Krieg — June 16, 2020 Companies who strategically invest in employee development see 11% higher profit than those who don’t. And, they’re 2x more likely to keep employees in their seats. Investing in your employees brings clear and quantifiable returns – we’ve said it before, and we’ll say it again. And again. (And probably … Continue reading What to Say in Call Center Performance Reviews: How to Use Agent Strengths to Inspire Better Performance During your Development Conversations →

How to Maximize Your Paid Media Strategy During a Financial Crisis

Finacial Crisis

Brittani Bloomberg — June 11, 2020 Have you considered pulling back your digital marketing efforts during this 2020 time of crisis? We are dealing with not only a pandemic, but also a financial crisis. With social distancing orders in place, most consumers are working from home and making purchasing decisions from their homes. What does … Continue reading How to Maximize Your Paid Media Strategy During a Financial Crisis →

Email Open Rates Rising: What Are Marketers Doing Differently During COVID-19?

Email Marketing Mistakes

Dan Fries — June 10, 2020 With stay-at-home orders still in place for much of the world the past few months, it’s no surprise that people are opening emails at a faster-than-usual pace. The task for marketers is to study the metrics yielded during this time of plenty and figure out how to translate our … Continue reading Email Open Rates Rising: What Are Marketers Doing Differently During COVID-19? →

Tax Reduction Strategies to Help Your Portfolio During a Crisis

Tax Management

Sara Gelsheimer — June 9, 2020 stevepb / Pixabay When events such as COVID-19 occur, investors often feel at the mercy of wildly fluctuating portfolios. Investing in the market involves risk — your portfolio will go down. And according to the math of percentages, the more significant your losses, the more returns you’ll need to … Continue reading Tax Reduction Strategies to Help Your Portfolio During a Crisis →

Data roundup: Resources to help you market more effectively during COVID-19

Data Management

Insights to help you evaluate and adapt your SEO, content and PPC efforts in a rapidly changing environment. George Nguyen on June 9, 2020 The COVID-19 pandemic has dramatically shifted consumer priorities and budgets, and now that local economies are beginning to reopen, we can expect to see more shifts as some people start to … Continue reading Data roundup: Resources to help you market more effectively during COVID-19 →

Nerdwallet Insider Says Marketing, Content Teams During A Crisis Take Data

Crises Management

Nerdwallet Insider Says Marketing, Content Teams During A Crisis Take Data by Laurie Sullivan , Staff Writer @lauriesullivan, June 8, 2020 Kelly Gillease, CMO at Nerdwallet, based in San Francisco, opened the first virtual Search & Performance Insider Summit on Monday, and it couldn’t have seemed any more insider-like or personal. The live summit, streamed on … Continue reading Nerdwallet Insider Says Marketing, Content Teams During A Crisis Take Data →

6 Ways to Keep Your Small Marketing Agency Afloat During COVID-19

Small Business Marketing

Brett McHale — June 3, 2020 The COVID-19 pandemic has certainly impacted digital marketing agencies large and small. But the reality of the business models is that small and large agencies are feeling the impact very differently. Larger agencies often have multiple employees to worry about and costly office rent, which can mean limited flexibility … Continue reading 6 Ways to Keep Your Small Marketing Agency Afloat During COVID-19 →

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