August 12, 2026 American Express adds 350 luxury hotels to Platinum Card travel program as it doubles down on premium travel BY Emily Price American Express is expanding one of the Platinum Card’s most valuable perks, adding more than 350 curated premium hotels to its Fine Hotels + Resorts and The Hotel Collection programs as premium … Continue reading American Express adds 350 luxury hotels to Platinum Card travel program as it doubles down on premium travel
France doubles down on restricting access to Polymarket The country’s gambling authority ordered ISPs to block access to the prediction market’s website. By Jackson Chen July 18, 2026 PJ McDonnell/Shutterstock France is doubling down on preventative measures for its citizens trying to access Polymarket. The Autorité Nationale Des Jeux (ANJ), the country’s independent regulatory authority in charge of … Continue reading France doubles down on restricting access to Polymarket
Flutter doubles down on prediction markets despite investor worries about growth Suswati Basu Flutter Entertainment is leaning harder into prediction markets, even as some investors question how much upside the move will really deliver. In its fourth quarter earnings letter to shareholders, the parent company of FanDuel made clear that it plans to … Continue reading Flutter doubles down on prediction markets despite investor worries about growth
The IPG merger strengthens Omnicom’s media engine, but fast-growing brands show why attention — not inventory — drives momentum. Reid Holmes on January 5, 2026 The advertising world has reached a moment of reckoning. As of late November 2025, Omnicom Group has officially closed its acquisition of Interpublic Group (IPG), with revenues exceeding $ 25 billion. … Continue reading Omnicom’s mega-merger doubles down on media — at creativity’s expense
The bloom is off the AI rose as companies dial back spending amid concerns over cost and implementation failures. Constantine von Hoffman on June 12, 2024 This week Apple announced it was (finally) going all in on AI, adding a suite of generative AI capabilities to all its operating systems. While not unexpected, Apple’s … Continue reading Apple doubles down on AI despite signs of an industry slowdown
Streamers’ National TV Marketing Up 27% In Ad Value, Apple TV+ Doubles Paid TV Spend by Wayne Friedman , May 23, 2022 Heading into the big summer entertainment period, major media companies continue to spend big on advertising for premium streaming services — as well as placing advertising for their services on their own TV … Continue reading Streamers’ National TV Marketing Up 27% In Ad Value, Apple TV+ Doubles Paid TV Spend
Once all-in on in-person events, Splash’s new product offering bets that virtual and hybrid are here to stay. Kim Davis on January 6, 2022 Events management platform Splash has announced the launch of Splash Studio, a new product to support the design and execution of streaming events. The offering includes native live-streaming and on-demand capabilities … Continue reading Splash doubles down on virtual and hybrid events
How 1-800 Contacts responded to record stay-at-home demand. Rodric Bradford on December 1, 2020 Hindsight may be 20/20, but 1-800 Contacts, the largest contact lens retailer in the U.S., had the foresight since back in 2018 to combine personalization with an efficient e-commerce and shipping experience, leaving them prepared for this year’s increase in online … Continue reading 1-800 Contacts doubles down on the digital customer experience
Larry Kim — November 23, 2017 — November 23, 2017 By now, Facebook ads aren’t exactly a new thing. We all know the drill: It’s all about promoting your “unicorns” – the top 1-3% of your best content and/or offers, the ones with unusually high engagement rates, e.g. click-through rates of 10% or higher. Why? … Continue reading The Inverted Unicorn Ad Targeting Strategy that Doubles Facebook Relevance Score
AMP in Google News Results Skyrockets Globally by Mordy Oberstein , January 30, 2017 Back when AMP first entered Google’s mobile News Box in early 2016, the faster loading, lighting bolt indicated cards were a rare novelty. When we initially started tracking the percentage of AMP results within Google’s mobile News Box, the numbers were … Continue reading Google AMP In News Section More Than Doubles Ranking Results
