Study Finds Male Actors, Voices Dominate Video Ads Globally by Laurie Sullivan @lauriesullivan, May 8, 2023 TV and video ads skew male in both visual and voices globally, and are more likely to employee people under the age of 40, according to a new diversity study. Extreme Reach’s study — The Gender and Age Diversity … Continue reading Study Finds Male Actors, Voices Dominate Video Ads Globally
Tag Archives: Dominate
These are the winner-take-all startups poised to dominate their markets
By Connie Lin April 14, 2022 Silicon Valley oracle Andreessen Horowitz on Thursday released its annual list of 100 fastest-growing consumer marketplaces (i.e. any platform that connects buyers with sellers), which ranked private companies by metrics like web traffic and credit card revenue. In a repeat of last year, grocery delivery startup Instacart … Continue reading These are the winner-take-all startups poised to dominate their markets
Google, Meta To Dominate As Digital Ad Growth Continues
Google, Meta To Dominate As Digital Ad Growth Continues by Laurie Sullivan @lauriesullivan, December 6, 2021 Despite a year marked with worldwide supply-chain woes, brands continued to rely heavily on search engine and social media companies like Google and Meta, respectively — two industries that will help the advertising industry continue its growth in 2022, … Continue reading Google, Meta To Dominate As Digital Ad Growth Continues
4 Marketing Tools You Need to Dominate Your Marketing Strategy
Chris Christoff November 26, 2020 Digital marketing is one of the most powerful ways of generating leads and successfully converting them into sales. With the growing popularity of this marketing strategy, competition amongst marketers, too, is rapidly increasing. And only the best marketers with a solid plan survive the race. That’s why it’s important for … Continue reading 4 Marketing Tools You Need to Dominate Your Marketing Strategy
6 Best Brands That Dominate User-Generated Content on Instagram
Victoria Taylor — October 28, 2019 User-generated content is a powerful form of marketing for any brand. It allows you to strengthen your relationships with followers and customers and broaden your online presence. Around 86% of millennials believe that user-generated content (also known as UGC) is a good indicator of a brand or product’s quality. … Continue reading 6 Best Brands That Dominate User-Generated Content on Instagram
How to Dominate the Renaissance of In-House Financing
Hassan Mansoor — October 11, 2019 Follow @Hassan_Mansoor1 rawpixel / Pixabay Local businesses have been financing their regulars for centuries. Literally. And as long as the communities were small, SMEs weren’t thinking about automation, collection agencies, and credit scores. At best, they had a paper ledger with the amounts they’re owed. And the client would … Continue reading How to Dominate the Renaissance of In-House Financing
10 Interesting Mobile Commerce Trends That Will Dominate the Ecosystem in 2020
Ankush Mahajan — October 2, 2019 Follow @ankushmahajann Mobile phones have dominated nearly every aspect of modern lives. With smartphones accompanying us everywhere, it would not be wrong to say that they influence how we work, enjoy, and shop. In recent years, mobile commerce has picked up a phenomenal pace. Experts predict that mobile commerce … Continue reading 10 Interesting Mobile Commerce Trends That Will Dominate the Ecosystem in 2020
Email and phone communications dominate conversational martech, but chat isn’t far behind
New research produced by Drift and SurveyMonkey Audience shows increasing shift in consumer expectations when it comes to communicating with brands. Jennifer Cannon on July 17, 2019 Conversational marketing technology, including chatbots, has exploded across the martech industry over the past 18 months, and consumer expectations are reflecting its impact. Findings from a recent survey … Continue reading Email and phone communications dominate conversational martech, but chat isn’t far behind
How an Obsession With Time Set Amazon Up to Dominate
Steve Susi — July 11, 2019 — July 11, 2019 Einstein once mused, “The only reason for time is so that everything doesn’t happen at once.” Of course, his time ran out in 1955, but I wish he were alive to see what we have at our fingertips, where it actually does feel like everything … Continue reading How an Obsession With Time Set Amazon Up to Dominate
Black Friday to dominate holiday ad budgets, leaving little for last-minute shoppers
Just 5 percent of the retailers plan to focus spend on late-season shoppers. according to a Nanigans study. Robin Kurzer on October 17, 2018 at 3:06 pm A new study out this week from ad platform Nanigans suggests that most retail marketers plan to prioritize their digital advertising spend on Black Friday — and ignore … Continue reading Black Friday to dominate holiday ad budgets, leaving little for last-minute shoppers
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