Tag Archives: Digital

Disney+ is Proof of the Power of Digital Transformation

Brian Johnson — January 6, 2020 Digital transformation is a much discussed buzzword that is often misunderstood. Long gone are the days where a digital transformation meant having a way to purchase online or having social media presence build into your brand image. These days, a digital transformation means a variety of things. Every business … Continue reading Disney+ is Proof of the Power of Digital Transformation

8 Digital Marketing Trends for 2020: Are You Ready?

Georges Fallah — January 5, 2020 Follow @georgesfallah 2019 was a busy year for marketers. With dozens of new marketing tech flooding the market, hundreds of courses on marketing mastery and thousands of sales funnel videos, predicting marketing trends for 2020 became as hard as cooking a perfect macaron (if you cook a perfect macaron, … Continue reading 8 Digital Marketing Trends for 2020: Are You Ready?

Pro Tip: A look back at some notable tips from our digital marketing experts in 2019

Here are 7 tips from our community we think are worth a second look. Wendy Almeida on December 26, 2019  Our community of digital marketers are dedicated to sharing tactics to help others elevate their performance so here are a few insights from the past year that were popular with readers. 1. What you cannot … Continue reading Pro Tip: A look back at some notable tips from our digital marketing experts in 2019

The Importance of Email Marketing and Digital Marketing Strategy for Your Brand

Mike Parry — December 17, 2019 Have you ever opened a marketing email and not immediately recognised what company it’s from or the purpose of the email? It has no sales pitch or story or maybe it doesn’t even match their website? Sometimes it’s not their fault, they test their emails on desktops but don’t … Continue reading The Importance of Email Marketing and Digital Marketing Strategy for Your Brand

6 Lessons Digital Marketers Can Learn From Emerging Markets

Hannah Cohen — December 17, 2019 Emerging markets in countries like China, India, and Brazil can teach you a great deal about marketing and innovation. In 2019, 64 million Americans will use mobile payments in some form, representing 29% of all smartphone owners. The same figure in China? 577 million users representing 81.1% of all … Continue reading 6 Lessons Digital Marketers Can Learn From Emerging Markets

How to Create a Digital Marketing Ecosystem that Boost Conversion from All Sides?

Manisha Sukhyani — December 6, 2019 Follow @msukhyani When you ask professionals how to get customers, some will suggest that you go for SEO, while some offer paid advertising advice as a shortcut. Some believe in creating tons of content daily. As effective as they both are, one strategy is nothing without the other. The … Continue reading How to Create a Digital Marketing Ecosystem that Boost Conversion from All Sides?