Tag Archives: Design

7 Free Tools to Help You Design Great Images for Social Media Posts

Shelby Clarke November 21, 2014 An engaging social media post can have a major impact on your brand’s visibility. Think Oreo’s “You can still dunk in the dark” tweet during last year’s Superbowl. When posts (whether on Twitter, Facebook, YouTube, etc.) go viral, you get incredible bang for your marketing buck. But creating engaging posts isn’t … Continue reading 7 Free Tools to Help You Design Great Images for Social Media Posts

Prevent Chargebacks: Update Your Ecommerce Website Design

By Jessica Velasco, Published November 11, 2014 Chargebacks instigate profit-losses in nearly all businesses. They are especially prevalent with ecommerce transactions. Fortunately, many of these financial setbacks are preventable. One of the most beneficial tools for ecommerce chargeback prevention is a top-notch website design. A Brief Explanation of Chargebacks If you haven’t experienced a chargeback … Continue reading Prevent Chargebacks: Update Your Ecommerce Website Design

9 Critical Design Elements of a Landing Page that Converts

By Alex Charalambous, Published November 6, 2014 Landing pages are an essential part of content marketing and lead generation. Creating landing pages for each campaign or premium content offer allows you to more effectively convert website visitors into leads by simplifying the offer process and eliminating distractions. And the design of your landing pages is … Continue reading 9 Critical Design Elements of a Landing Page that Converts

Great Design: An Expense or Investment?

By Alex Charalambous, Published October 31, 2014 Design plays an instrumental role in driving business success. But it’s often difficult for marketing managers to convince C-Suite leadership of the importance of good design. Design is an investment in innovative thinking—branding and communication that creates value through competitive advantage, customer trust and market share—ultimately increasing profitability. … Continue reading Great Design: An Expense or Investment?

Data, Design and Analytics: Is This The Future Of Marketing?

The growth of the World Wide Web has fundamentally changed marketing. The discipline is now far more complex and the choice in tools, channels and techniques seems to be increasing every day. According to chiefmartec.com (Scott Brinker) the marketing technology landscape went from around a 100 companies in 2011 to 950 companies in January 2014… … Continue reading Data, Design and Analytics: Is This The Future Of Marketing?