Tag Archives: Design

Data-Driven Web Design: How to Convert Your Website Into a Revenue-Generating Machine

Dana Kachan — May 30, 2019 Follow @DanaKachan — May 30, 2019 Many websites are designed in the hopes that visitors will complete an action. To think that a website designed purely on aesthetics will “hopefully” convert sales is a quite tricky approach. Aesthetics are important. But if you do not approach web design with … Continue reading Data-Driven Web Design: How to Convert Your Website Into a Revenue-Generating Machine

First Impressions Matter: Why Great Visual Design Is Essential

Peep Laja — May 17, 2019 Follow @peeplaja — May 17, 2019 People make snap judgments. It takes only 1/10th of a second to form a first impression about a person. Websites are no different. It takes about 50 milliseconds (ms) (that’s 0.05 seconds) for users to form an opinion about your website that determines … Continue reading First Impressions Matter: Why Great Visual Design Is Essential

Psychology in Web Design: Exploring Hidden Influences on Users’ Decision-Making

Dana Kachan — May 15, 2019 Follow @DanaKachan — May 15, 2019 Good design is something obvious. Great design is something almost transparent. Great web design can help build trust with users and motivate them to take your preferred course of actions and create profitable conversions. It’s not something about the influence on somebody’s will, … Continue reading Psychology in Web Design: Exploring Hidden Influences on Users’ Decision-Making

How to Make Your Web Redesign Successful: Decode Web Design Terms

Amanda Singleton — April 29, 2019 — April 29, 2019 The idea of embarking on a website redesign can be intimidating. It’s best to get familiar with common web design terms to prepare yourself for a successful redesign process and ongoing website maintenance. Decoding Web Design Terms Accessibility The ability for websites to be usable … Continue reading How to Make Your Web Redesign Successful: Decode Web Design Terms

Here’s why you need to make sure your email design is mobile-first

Brands can now design emails to more easily create a uniform brand experience across platforms and devices. Len Shneyder on April 26, 2019 It should come as no surprise by now that if you’re designing emails with a mobile-first ethos and aesthetic, then you’re already late to the game. Nearly 56% of emails are now … Continue reading Here’s why you need to make sure your email design is mobile-first

The Good, the Bad and the Ugly: How Bad B2B Website Design Is Holding You Back

Laura Magnuson — April 12, 2019 — April 12, 2019 Do visitors leave your site without engaging with content, completing your opt-in form, or clicking through to another page? Not finding new leads or seeing an increase in organic traffic? If the answer to these questions is yes, it’s possible that your B2B website design … Continue reading The Good, the Bad and the Ugly: How Bad B2B Website Design Is Holding You Back