Tag Archives: dead…

Is Pay-Per-Click Dead?

Amy PowerFebruary 24, 2015 With the move to content, content, content as a result of Google’s constant tweaking of its search algorithm, one would think that pay-per-click (PPC) would be dead. But you’d be wrong. When done right, PPC still provides a great return on investment. What’s more, it truly does drive traffic to a … Continue reading Is Pay-Per-Click Dead?

P2P Lending Is Dead

Jorge NewberyFebruary 23, 2015 First, disco bit the dust. Then, punk rock keeled over. Now, peer-to-peer lending has been annihilated. Who murdered P2P? Wall Street. BlackRock. Wealthy bankers. The guys I was shoulder-to-shoulder with last week in Las Vegas. At ABS Vegas 2015, billed as the largest capital markets conference in the world, the P2P/Online … Continue reading P2P Lending Is Dead

If Facebook Organic Reach Is Dead, What Does It Mean For Marketers?

Facebook is cracking down on overly promotional posts. We asked social media experts how businesses should react to the latest News Feed news. Martin Beck on November 17, 2014   If organic reach for Facebook Pages is dead — and the obituaries cranked up since Facebook’s rule change announcement late Friday leave little hope for … Continue reading If Facebook Organic Reach Is Dead, What Does It Mean For Marketers?