Terrence O’Brien @TerrenceOBrien I was definitely a little out of my element when I took on this review. I’m not really an arts and crafts kind of guy. Sure, I’ll do the occasional project with my four-year-old. I also like to make things (beer, music, small electronics) and generally have a pretty strong DIY … Continue reading The Cricut Venture is a $1,000 cutting machine for the most ambitious DIYers
53% of CFOs say they expect to increase the marketing budget by at least 3%. The rest plan on keeping it at current levels or cutting. Constantine von Hoffman on March 20, 2023 Slightly more than half (53%) of CFOs expect to increase their marketing budgets by at least 3% this year, according to a … Continue reading CFOs split on increasing or cutting marketing budgets
By Misty Gaither February 28, 2023 With news of layoffs, prolonged inflation, and the possibility of a recession, many business leaders are reexamining their strategies and prioritizing the most critical business initiatives. For many companies that means that DEIB (Diversity, Equity, Inclusion, and Belonging) initiatives are threatened, signaling that these efforts are still … Continue reading This is the real cost of cutting diversity programs
By Michael Grothaus February 09, 2023 Tech companies aren’t the only ones seeing mass layoffs. America’s premier entertainment giant, the Walt Disney Company, has announced it will lay off 7,000 of its workers in an effort to cut $5.5 billion in costs. Disney CEO Bob Iger, who only returned to the helm last November, … Continue reading Disney is cutting 7,000 jobs in a cost-saving blitz as traditional TV faces an existential crisis
Cutting Through The Noise: What Brands Should Know About Social Issues by Ivan Bojanic , January 18, 2023 Conventional wisdom has long held that people want to work with businesses that reflect their values, and in a climate marked by profound turbulence, this presents unique challenges. From the shock of a pandemic to increasingly fierce … Continue reading Cutting Through The Noise: What Brands Should Know About Social Issues
By Megan Morrone December 30, 2022 With a slumping economy and a brutal slew of tech layoffs in 2022, many executives are looking to tighten spending in 2023, while others are spending money to scoop up all the great talent now flooding the market and looking for work. As next year’s budgets take shape, … Continue reading What business leaders are spending more on in 2023—and where they are cutting back
By Michael Grothaus November 04, 2022 The nonstop drama that’s been going on at Twitter all week is ending on a very real, very sour note. Today, Elon Musk’s company began sending layoff notices to roughly 50% of Twitter staff. As Bloomberg reports, at 7,500 employees (November 26, 2022), that means Musk is set … Continue reading Tech layoffs latest: Twitter, Lyft, Stripe, and others join the list of companies cutting jobs
Netflix lays off 300 more employees The company previously cut 150 jobs in May amid business woes. K. Holt @krisholt Justin Sullivan via Getty Images Netflix has laid off around 300 people in its latest round of job cuts. Most of the layoffs were in the US, according to Variety, and a number … Continue reading TikTok is cutting jobs around the world
Sahail Ashraf October 22, 2020 Retweeting has been popular since Twitter arrived. But it has been abused. Now Twitter has put measures in place to make manic retweeters think twice. Twitter has, like many other social media platforms recently, been trying to make sure that any content you see on feeds is worthy content. … Continue reading Twitter is Cutting Down on Pointless Retweets
Debbie Qaqish — October 17, 2018 — October 17, 2018 If you ask B-to-B marketers to describe their primary focus, 90% of them will say it is net new acquisition. Marketers spend the majority of their time, money and efforts marketing to and engaging prospects. If this is the charter of marketing, this is fine, … Continue reading Is Acquisition Tunnel Vision Cutting Your Customer Lifetime Value Short?
