Tag Archives: CUSTOMER

How to Use Email Marketing to Develop Customer Personas

Syed Balkhi March 3, 2021 Business owners and marketers use a wide range of tactics to grow their lead lists and secure more sales. Despite the different strategies, there’s one that runs parallel through every company you can possibly imagine. They spend time learning about their target audience. Customers are the driving force behind every … Continue reading How to Use Email Marketing to Develop Customer Personas

How to Create a High Converting Ecommerce Customer Journey

Brianna Lucido March 2, 2021 In general, people are pretty intuitive. Shoppers can tell whether a brand has made an effort to understand and cater to their needs. Creating an accessible and enjoyable ecommerce customer journey goes a long way to boost customer loyalty and, in turn, your conversion rate. Let’s first take a look … Continue reading How to Create a High Converting Ecommerce Customer Journey

Customer Retention Strategies to Grow Ecommerce Revenue Year-Round

Leslie Finlay February 1, 2021 In 2019, almost two billion people worldwide shopped through ecommerce stores, generating more than $ 3.5 trillion in sales in the U.S. alone. While the statistics aren’t out yet, with COVID-19 keeping everyone home, one can only imagine what those numbers might look like for 2020. You know this consumer … Continue reading Customer Retention Strategies to Grow Ecommerce Revenue Year-Round