April 20, 2025 How leaders can build a culture of wellness that actually works BY Next Big Idea Club Patricia Grabarek and Katina Sawyer are cofounders of Workr Beeing, where they help clients create thriving workplace environments. They are both industrial/organizational psychologists. Patricia has a background in consulting and internal roles, having led people analytics and … Continue reading How leaders can build a culture of wellness that actually works
March 22, 2025 Why these business leaders center culture at the core of their companies BY Rebecca Barker As the Trump administration continues to wage war against diversity, equity and inclusion programs, many business leaders have had to grapple with either standing firm in their previously stated DEI goals or abandon them and face consumer backlash. … Continue reading Why these business leaders center culture at the core of their companies
Google’s Culture Trains AI Entrepreneurs To Build Startups by Laurie Sullivan , Staff Writer @lauriesullivan, March 20, 2025 Fourteen of the top 50 AI startups were co-founded and led by former Google employees. Data compiled and released Thursday by WriterBuddy.ai found that these former Google employees continue to shape the AI industry. These companies have collectively raised $14.7 billion, … Continue reading Google’s Culture Trains AI Entrepreneurs To Build Startups
November 10, 2024 How leaders can create a culture where people see work as its own reward When bosses give their people not only a paycheck but a sense of purpose and responsibility, they will never have to worry. BY Yonason Goldson A new manager has hit the ground running. He lurks around every corner, catching … Continue reading How leaders can create a culture where people see work as its own reward
See how the synergy of human connection, cultural alignment and advanced martech can improve business outcomes. Scott Hornstein on November 6, 2024 Let’s flip a coin. It’s a marketing coin. One side is your business today and the other is tomorrow. As this is a coin, you might have guessed that this is about … Continue reading Balancing storytelling, culture, martech and AI for long-term profitability
October 08, 2024 Hennessy’s LeBron James bottle collab is the booze brand’s latest culture move The cognac brand is 259 years old, and still relevant. BY Jeff Beer When LeBron James picks up the bottle of Hennessy, you’re not quite sure what he’s going to do with it—until he pops it on his index finger and … Continue reading Hennessy’s LeBron James bottle collab is the booze brand’s latest culture move
July 16, 2024 Myths about workplace culture A manufactured culture creates more resentment than inspiration. BY Lior Arussy Lior Arussy is chairman and cofounder of ImprintCX, and author of the upcoming book Dare to Author! An inspiring workplace culture encourages employees to do exceptional work. Many leaders have a tough time accepting that it’s up to … Continue reading Myths about workplace culture
YouTube Sees Brand Fans Move From Consumers Of Culture To Shaping It by Laurie Sullivan , Staff Writer @lauriesullivan, June 28, 2024 Some 65% of Gen Z — defined as people between the ages of 14 and 24 — describe themselves as video content creators, according to the YouTube Culture & Trends Report 2024 released this week … Continue reading YouTube Sees Brand Fans Move From Consumers Of Culture To Shaping It
June 03, 2024 Satya Nadella’s 3-word description of Microsoft’s culture should inspire leaders to be learners To build a ‘learn-it-all’ culture, you need to be a learn-it-all leader. BY Stephanie Mehta Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to … Continue reading Satya Nadella’s 3-word description of Microsoft’s culture should inspire leaders to be learners
June 01, 2024 4 leadership principles that drive company culture This tech cofounder and CEO calls them the “Four I’s”—instinct, integrity, intensity, and inclusion. Here’s how to cultivate the values they stand for. BY Ameesh Divatia There is a quote from leadership and company culture expert Larry Senn that says, “Culture is not an initiative. Culture … Continue reading 4 leadership principles that drive company culture
