Bernadette Tansey November 27, 2014 Bernadette Tansey The Bay area is a hotbed for creative types, and it’s also home to a number of Web-based companies that connect writers, book authors, and photographers with potential readers and customers. A flurry of news came out about these companies early this week. San Francisco-based Scripted … Continue reading Web Companies Create Marketing Hubs for Indie Writers, Artists
by Stephen Moyers November 26th, 2014 Is traditional advertising dead? For media planners, the simple answer is No. But the better answer is to borrow a Facebook relationship status it’s complicated. Digital marketing is still in its early stages, so a robust set of long-term, hard data doesn’t exist yet. However, the short-term … Continue reading How to Create an Effective Media Plan Using Digital Marketing
Ishita Ganguly November 25, 2014 “Fear of loss is greater than the desire for gain.” For any business, customers are the focal point. The faster you convert your potential customers, the sooner you grow. But to convert a possible customer into a real one, there lies the main task. You also can call it an … Continue reading How to Create a Sense of Urgency in Digital Marketing
Mike Parry November 22, 2014 While the world of email might be a a few years off from implementing something like SVG images there are a few tricks you can do to ensure you have high or at least higher quality images in your emails. The technique described here works best for small images, … Continue reading How to Create Hi-Res Retina Images for Email
Mike Wood November 20, 2014 Recently, I had the unfortunate opportunity to enter into an agreement to create a Wikipedia page for a company. Based in Russia, the company was more than notable and qualified to have a Wikipedia page, they just needed an expert Wikipedia writer to create the content (research the topic, format, … Continue reading How To Create A Wikipedia Page – Know The Process
Megan Marrs November 17, 2014 Online surveys are a great way to engage your audience and get feedback from them. You can use online surveys in any number of ways, including using them to: Find out what topics your readers want to learn more about Get product feedback Conduct market research Get customer service feedback … Continue reading Top 7 Survey Tools: Create Awesome Online Surveys!
By Brad Jefferson, Published October 29, 2014 When someone visits your website for the first time, what do they see? As the old adage goes, you never get a second chance to make a first impression. The homepage is a crucial page on your website and it’s critical that the content and visual elements are … Continue reading How to Create the Perfect Video for Your Homepage
By Ryan Kettler, Published October 24, 2014 Fall is my favorite season. Everything is constantly changing: the weather, the daylight, the leaves, the routines, and of course, the food. Restaurants, breweries, markets, bakeries, and coffee shops are just some of the places where you can go to get a taste of fall. One of the … Continue reading How To Create Fruitful Co-Marketing Relationships
By Christopher Brown, Published October 9, 2014 The way customers are treated by your company is a direct reflection of your company culture. If you have a culture based on fear and mistrust, customers will experience the ramifications. Have you ever felt like you were being treated like a criminal for returning a product … Continue reading 3 Traits A Company Culture Must Have To Create Great Customer Experiences
By Jason Parks, Published October 8, 2014 It is hard to believe that 2015 is right around the corner. As the weather starts to cool down, digital marketers’ brains just begin to warm up and think about the budget for the New Year. The million-dollar question is what are the best digital networks to … Continue reading 15 Step Guideline To Create Your Perfect 2015 Digital Marketing Strategy
