How can you modify your ads and landing pages to boost conversions? Columnist Mona Elesseily has some advice. Mona Elesseily on October 7, 2016 When it comes to success with paid search, it’s not just about ad copy. You have to pay attention to your ad extensions and your landing pages as well. In this article, I’ll discuss … Continue reading The 7 best ad and landing page elements to boost online conversions
by Kevin Ho Follow @mayoshrimpOctober 6, 2016 Something weird happens to someone when they watch an entire season of a show over a weekend. You can start seeing things… Strange things… This happened to me when I recently watched all 8 episodes of the Netflix series, Stranger Things in a single day. (No judging!) Now … Continue reading 4 Strange Things To Optimize Landing Page Conversions
by Sean Hargrave, Staff Writer, August 31, 2016 It isn’t just me, then. And it’s not just you either. It looks like there are rather a lot of us checking our emails at the weekend. Not only that, we’re also doing something about it. The weekends, it turns out, are fast becoming the optimum time … Continue reading Wanna Push Up Conversions? Try Being A Weekend Wonder
by Emma Siemasko Follow @emmafayesAugust 7, 2016 A visitor lands on one of your landing pages. They scroll through, shrug their shoulders, and click away. “WHAT!?” you ask yourself. “How could this happen? I’ve spent hours optimizing that page, they read the whole thing, and still…no conversion.” Sound familiar? Marketers everywhere work tirelessly to optimize … Continue reading 6 Landing Page Copywriting Principles for More Conversions
by Personal Branding BlogAugust 24, 2016 A professional email is just the first step to generating new leads and sales for your personal brand. In order to be successful, there must be a way to capture your reader’s attention and compel them to want to know more. How is your email communication with your subscribers? … Continue reading Boost Your Brand’s Email Conversions With These 5 Tips
August 2, 2016 When trying to boost conversions, whether it’s on a signup screen or a landing page, it’s a default for many optimizers to generate hypotheses based on best practices and what’s generally “known” to be a problem. A landing page that doesn’t display well on mobile is a perfect example. Someone might shout … Continue reading 3 Ways to Increase Conversions by Increasing Contextual Relevance
August 4, 2016 If you’ve got an abominably low conversion rate on one of your pages, you might be surprised at how easy it is to improve it. Sometimes, webmasters see low conversions because of an obvious oversight. Truth be told, even the most experienced digital marketers are known to forget about the basics every … Continue reading 7 Simple Mistakes That Are Extreamly Costly for Conversions
by Gina BottiAugust 14, 2016 As a web optimization guru, you’re well aware of the fact that consumers are now accessing the Internet via their smartphones more than desktop. You know we live in a mobile-first world and, like many digital marketing teams, you’re most likely focusing more and more of your marketing budget on … Continue reading 3 Easy Steps To Improve Your Website Conversions
by Sarah Clark Follow @b3netAugust 13, 2016 Online shopping is no more a niche market, it’s booming. Almost everything, from FMCG products to clothing to gadgets to kid’s essentials, are sold over the internet. In other words, e-commerce websites are successfully engaging a large section of the spending class. The e-commerce industry is booming with … Continue reading 9 Tips to Boost Website Conversions by Improving User Experience
by Larisa Bedgood Follow @https://twitter.com/DataMentorsAugust 8, 2016 Ecommerce sales continue to grow, generating over $ 300 billion in sales in the US alone last year. However, online shopping is generally an impersonal experience with lower levels of engagement as compared to the in-store experience. Unlike walking into a brick-and-mortar retail location where a shopper can … Continue reading Only 1 in Every 4 Retail Customers Complete Their Online Purchase – How to Improve Conversions
