Susan Friesen April 8, 2021 4 Easy Steps to Refresh Your Blog to Get More Qualified Leads If you have a blog, you know that creating fresh, valuable content is key to your overall success. By posting well-written content on a regular basis, you’ll improve your search rankings and drive traffic to your business. But … Continue reading How to Create Blog Content to Attract Your Ideal Target Audience
Kyra Goodman April 7, 2021 A social media content calendar empowers marketers to keep organised and publish higher quality content without the last-minute panic. The best social media content calendar for your brand might be as simple as a Google Sheet or as complicated as a customised dashboard integrated with your scheduling software. Either way, … Continue reading How to Create a Social Media Content Calendar
Christa Tuttle April 5, 2021 Digital is the new normal. Now more than ever, people produce and consume vast amounts of digital content on a daily basis. The constant stream of content to users across the globe can make it overwhelming for both producers and consumers alike. Still, providing content via digital platforms is a … Continue reading 6 Tips for Creating Digital Content that Drives Lead Generation
Chris Christoff April 3, 2021 Back in 2014, YouTube represented only 28 percent of all internet searches. Today, with more than 2 billion active users, it is one of the largest search engines and the second most popular social networking sites. This clearly shows how powerful videos have become over the years. There’s no doubt … Continue reading 4 Reasons Why Video Content is Important for your Business
Noa Eshed March 12, 2021 In what is one of the more interesting and debated SEO topics, it turns out, maybe not surprisingly, that as with anything, Google applies judgment and doesn’t automatically penalize duplicate content whether it’s within your website pages or content across the web. John Mueller, the lead of the Search Relations … Continue reading Google Says Duplicate Content is NOT Penalizing Your Search Ranking
Kyra Goodman February 18, 2021 What is YouTube? If you don’t already know what YouTube is, then you’re a bit behind. But we’ll catch you up. YouTube is a free video sharing website that makes it easy to watch online videos. Users can watch, like, share, comment and upload their own videos to the social … Continue reading Video Content Strategy: YouTube as an Essential Part of Your Marketing Arsenal
Garry West February 18, 2021 The global pandemic has turned our lives upside-down, made us question our values, and altered the ways we connect with each other. It’s a seismic shift that has played itself out on our screens, in real-time. There’s little wonder, then, that the content we share and develop for our online … Continue reading 5 Ways COVID-19 is Changing Online Content
Jomer Gregorio February 12, 2021 Marketing has undergone multiple changes over the years, thanks to constant shifts in consumer behavior and technology. The internet has given consumers a massive amount of decision power and information. If you want to stay competitive, it has become necessary to adapt to these changes and focus on building a … Continue reading B2B Content Marketing Trends in 2021 [Infographic]
Harvey Singh February 9, 2021 In the 1980s, a transformation occurred in the training and education space as we know it. The concept of Computer-based training (CBT) course was born. As computer storage decreased in price and personal computer technology became available, interactive content became possible Computer Based Training was distributed on diskettes and CD-ROMs. … Continue reading 27 eLearning Content Types That Will Turn your Courses from Good to Great
Bob Hutchins January 26, 2021 A growing proportion of searches are being spoken instead of being typed in on a keyboard. From the latest stats, around 3.25 billion people currently use voice-activated search and assistants worldwide. (Adobe Analytics) And according to Forbes, half of all searches will be voice-based in 2021. So what does this … Continue reading Voice Search Is On the Rise. Now Is the Time to Optimize Your Content
