Wondering if an email or phone call from a PPC agency is legit? Columnist Pauline Jakober shares some tips for weeding out the scammers. Pauline Jakober on November 29, 2016 Most PPC agencies or professionals who want to get more business have some form of marketing in play. And many of us have come … Continue reading PPC buyer beware: 3 seedy tactics agencies or consultants use to scare you into services
by Brooke B. Sellas Follow @madSMscientistOctober 4, 2016 There are many types of social media consultants out there. I’ve found that most fit into one of four categories, ranging from newbie to accomplished. Even though each of these four social media consultants are needed, only a few should be seriously considered when making a hire … Continue reading The 4 Types of Social Media Consultants You’ll Meet Online
by John Nemo Follow @JohnNemoPRSeptember 29, 2016 This LinkedIn feature has seen a 240 percent spike in usage, making it even easier to engage your ideal prospects on the network. LinkedIn recently revealed a spate of new products and features, from a brand-new desktop redesign to online training offerings to how its news feed will … Continue reading Why LinkedIn Just Got Way More Valuable for Coaches and Consultants
by Charlotte Blacklock August 1, 2016August 1, 2016 When many people hear “digital consulting,” they probably think of consultants who specialize in helping their client organizations go digital, digitizing their clients’ workflows and processes to help them become more streamlined, grow revenue, and better meet the expectations of today’s consumers. But as we discussed in … Continue reading 5 Ways Consultants Can Embrace Digitization
by Loren Bors June 29, 2016June 29, 2016 Using their Deliverables Intro: More than just a few good conversations and a slide deck Consultants can get a bad reputation for good reason. Not everything we do is truly necessary or important, not every prediction we make comes true and not every binder or thumb drive … Continue reading 5 Ways Startups Can Use Consultants Well: Part 2
by Loren Bors June 27, 2016June 27, 2016 Working With Consultants Not just for the big fish Startups are revered in our culture. They’re the middle finger to large corporations who can’t keep up with the times or who blow off customers because they’ve secured some near-monopoly on a product or service. Large corporations are … Continue reading 5 Ways Startups Can Use Consultants Well: Part 1
by Arik Hanson November 26, 2015November 26, 2015 I want to preface this post by saying, I sucked at office politics when I was on the client side. Worse yet, I had absolutely no interest in it. I didn’t want the corner office. I didn’t necessarily want more responsibility (read: a bigger team). I just … Continue reading How to Navigate Corporate Office Politics: A Consultant’s Perspective
Rachel SilverAugust 25, 2015 Think about your last big purchase. How much did you research it before you bought it? You spend time reading reviews and asking your friends for their opinions. You would rather buy a product you were confident with than an impulse buy especially with a big purchase. Much like buying a … Continue reading 5 Ways How Consultants Can Get Referrals
A business mentor can teach you how to encourage your main employees, deal with change, and take your company to the next phase, specifically when planning the direction for the long term. Good leadership is something that every business owner has to refine. It builds strength of character, mental vigor, and self-actualization. A good leader … Continue reading Business Coaching: How Consultants Guide Business Owners
Long Island Social Media Marketing Firm, Upside Business Consultants, Shares 21 Ways To Launch and Grow Your New Facebook Page Long Island social media marketing consultants at Upside Business Consultants reveal 21 strategies to grow your Facebook Fan Page. We recommend putting a social media marketing strategy in place to make sure that you are … Continue reading 21 Ways To Launch and Grow Your New Facebook Page
