Digital video now dominates TV ad spending, shifting marketers’ focus from channel selection to targeting, measurement, and AI-powered execution. By Constantine von Hoffman Published on July 14, 2026 U.S. digital video ad spending is expected to reach $ 81.9 billion in 2026, doubling what advertisers spent just five years ago, according to IAB’s … Continue reading Digital video enters a new era of competition
Finnish Gambling Act is passed, with gambling market to be opened to competition Sophie Atkinson Suswati Basu A new Gambling Act has been approved in Finland, meaning its gambling market will officially open to competition, although only partially. This major reform in the Nordic country will see the national gaming company’s (Veikkaus) … Continue reading Finnish Gambling Act is passed, with gambling market to be opened to competition
Your biggest competitor may not be who you think. Here’s how to uncover the real threats to your revenue. Zac Stucki on April 7, 2025 Most marketers define their competition too narrowly — and it’s costing them. They focus on companies that offer similar products or services, but customers don’t make decisions based on … Continue reading The competition you’re ignoring is costing you customers
October 07, 2024 Google ordered to open up Play app store to competition The injunction by U.S. District Judge James Donato in San Francisco outlined the changes Google must undertake to open up its lucrative app store, Play, to greater competition, including making Android apps available from rival sources. BY Reuters A U.S. judge on Monday … Continue reading Google ordered to open up Play app store to competition
Google’s Goal To ‘Crush’ Competition Described In Emails by Laurie Sullivan , Staff Writer @lauriesullivan, September 12, 2024 A former Google executive told colleagues around 2008 and 2009 that the goal was to “crush” rival advertising networks, according to evidence prosecutors presented at its antitrust trial on Wednesday. “We’ll be able to crush the other networks and … Continue reading Google’s Goal To ‘Crush’ Competition Described In Emails
Jon Fingas @jonfingas Microsoft just made one of the largest-ever bids for a game studio. The company has announced plans to acquire Activision Blizzard for $95 per share, valuing the all-cash deal at an enormous $68.7 billion. The deal would make the combined entity the “third-largest” game company by revenue, according to Microsoft, and … Continue reading UK competition regulator extends Microsoft-Activision investigation by six weeks
Analyst Warns Roku’s Premium Ad Prices Could Be Impacted By Increased Competition by Wayne Friedman , August 2, 2022 Roku could see lower premium ad prices due to rising competition from alternative digital media players, Pivotal Research Group securities analyst Jeffrey Wlodarczak writes in a new report sent to investors. While the competition likely includes … Continue reading Analyst Warns Roku’s Premium Ad Prices Could Be Impacted By Increased Competition
How to Solve the Competition Problem in Digital Marketing Timothy Carter / 08 Jun 2022 There are possibly hundreds of digital marketing strategies for businesses to use, and most of them have significant potential to be profitable. Search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and other forms of online engagement … Continue reading How to Solve the Competition Problem in Digital Marketing
Microsoft Bing Adds Automobile Search Features, Amidst Fierce Competition by Laurie Sullivan , Staff Writer @lauriesullivan, February 4, 2022 Powered through the listings in the MSN Autos Marketplace, Microsoft Bing now has new automobile search features to enable people searching to find the ideal car. Consumers can search for specific car makes and models, with filters … Continue reading Microsoft Bing Adds Automobile Search Features, Amidst Fierce Competition
David Wagoner October 30, 2021 Building more talent density and improving the quality of your deliverables are two essentially linked challenges that you must address to build long-term organizational success. But these aren’t issues you should seek to address through hiring alone, especially if you’re not in a position to outbid your competitors for the … Continue reading Out-Talent the Competition With 7 Tips to Help your Employees Self-Actualize
