Tag Archives: Comes

Building A Search Engine Is Complicated, Especially When It Comes To Removing Bias

Building A Search Engine Is Complicated, Especially When It Comes To Removing Bias by Laurie Sullivan , Staff Writer @lauriesullivan, July 20, 2020 Patrick Danial, cofounder-CTO at Terakeet, started the company in 1998 at 18 years old by building a search engine during the early days of Google’s launch. Now he almost seems thankful that it failed.  “We tried … Continue reading Building A Search Engine Is Complicated, Especially When It Comes To Removing Bias

Which Comes First: CRO or Personalization?

Brooklin Nash — December 11, 2019 Follow @realBrookNash The goal of any eCommerce business is clear: as you draw your target audience to your website, you want to simultaneously convert them into customers. With billions of people online, Conversion Rate Optimization (CRO) is the new cornerstone of businesses operating online. “Your conversion rate is the … Continue reading Which Comes First: CRO or Personalization?

Here Comes the Noise: What’s Your Media Plan for 2020?

Here Comes the Noise: What’s Your Media Plan for 2020? by Karlis Collins , August 12, 2019 In 2020, political candidates will spend an all-time high in advertising, dispensing a projected $9.9 billion across TV, digital and social — a marked increase over the 2018 ($8.7 billion) and 2016 ($6.3 billion) elections. With the candidates … Continue reading Here Comes the Noise: What’s Your Media Plan for 2020?

The Benefit of Attraction vs Push When It Comes to Change

Dr. Kathleen Allen — June 27, 2019 Follow @LeadingRoots — June 27, 2019 The conventional practice when leading change is to push the direction down from the top down. After all, hierarchical structures are designed to require direction that is pushed down from leadership to the employees. This was once a reasonable strategy – before … Continue reading The Benefit of Attraction vs Push When It Comes to Change

Is Age Just a Number When It Comes to Leadership?

Paul Keijzer — June 20, 2019 Follow @Paul_Keijzer — June 20, 2019 Who makes a good leader? This is a question that experts have contemplated across countless leadership books and articles. Business owners and executives around the world have different perspectives on the approaches and qualities required for successful leadership. History makes it evident that … Continue reading Is Age Just a Number When It Comes to Leadership?

3 Ways to Determine Your Future Success – or Failure (Before the Time Comes)

Zak Mustapha — January 30, 2019 Follow @zakmustapha — January 30, 2019 Imagine yourself in 5 years. The great idea, your hard work and efforts… Where have they gotten you? It’s a scary thought actually and something I’ve experienced. You have a great idea, you work day and night on it for years only for … Continue reading 3 Ways to Determine Your Future Success – or Failure (Before the Time Comes)

Taking A Second Look: Why Bigger is Not Always Better When it Comes to Investing

J. Frank Sigerson — December 5, 2018 — December 5, 2018 “Think big.” If you’re someone who wants to get their hands wet by dipping them into the world of investing, then chances are, you’ve already heard of that motto one too many times. In fact, it’s the motto that most successful investors live by. … Continue reading Taking A Second Look: Why Bigger is Not Always Better When it Comes to Investing