Tag Archives: College

A CMO’s View: How College Ave uses personalization to connect with customers

CMO Jennifer Astle is leveraging her retail marketing background to bring a more personalized customer experience to the banking industry. Amy Gesenhues on June 23, 2016 at 12:10 pm As College Ave’s CMO, Jennifer Astle says the student loan company has built its entire brand — and team — around three core pillars: personalization, transparency … Continue reading A CMO’s View: How College Ave uses personalization to connect with customers

7 Basics To Boost College and University Website Popularity

By Nicole Stansley April 22nd, 2016 Digital media are changing the manner in which people look for information. Brands and businesses are constantly improving their online strategies to stay relevant. But academic institutions are sometimes negligent when it comes to a sensible online presence. Each generation uses technologies in their own ways. Colleges and universities have … Continue reading 7 Basics To Boost College and University Website Popularity

The Gig Economy: A Primer for College Students

Alan KatzmanApril 1, 2015 “Landing a freelance assignment may be more valuable than landing an internship.” Graduation season is right around the corner and for many of this year’s estimated 1.7 million graduating college students, the job market has never been more complex. Like inventory levels, businesses have always had fluctuating needs for workers. Whether seasonal … Continue reading The Gig Economy: A Primer for College Students

College offers personal finance classes

CRYSTAL LAKE – McHenry County College’s Continuing Education Department is offering a new “Managing Your Money” series of classes to help individuals make smart money decisions. The following classes are available: Jobless? A Financial Survival Guide: This course will help people make careful decisions, both personal and financial, focus on new opportunities and show how … Continue reading College offers personal finance classes