New function aims to let users enrich and activate first-party data. Constantine von Hoffman on March 21, 2022 Infutor’s suite of identity data and identity resolution services are now integrated in Snowflake’s Media Data Cloud. This allows Snowflake’s brand, agency, platform and publisher clients the ability to enrich and activate first-party data and utilize data … Continue reading Infutor suite of identity resolution services integrated into Snowflake Media Data Cloud
Tag Archives: Cloud
What a Salesforce NFT cloud service could mean for marketers
Marketers could gain more utility in their NFT efforts if it hooked into their CRM or CDP. Chris Wood on February 10, 2022 On a company call this week, Salesforce executives discussed a vision for rolling out an NFT cloud service, according to a published report based on a source who asked not to be … Continue reading What a Salesforce NFT cloud service could mean for marketers
Lytics adds cloud data connection feature to improve ad targeting
Marketers will be able to create create custom audiences for many advertising platforms. Corey Patterson on December 7, 2021 Customer data platform Lytics announced today that it’s offering a new tool that allows users to enhance their advertising campaigns via cloud data warehouses. The feature, Cloud Connect, is a freemium offering linking to Google Big … Continue reading Lytics adds cloud data connection feature to improve ad targeting
A Step-by-Step Guide to Search for Your Next Cloud Contact Center
Laura Krajewski November 16, 2021 It’s a daunting task to find new cloud technology for a contact center. The investment of new software affects a lot of people — your customers, your agents, your IT team, and you. How do you find new technology that meets the needs of your team and your customers? With … Continue reading A Step-by-Step Guide to Search for Your Next Cloud Contact Center
Fueled by the Pandemic, ‘New Normal’ for E-Commerce is Hybrid Cloud
Lex Boost July 28, 2021 The COVID-19 pandemic was a feast or famine season for many American businesses. From retailers to restaurateurs, some were forced to shut their doors permanently while others celebrated record sales. What set certain companies up for success while others fell behind? One word: e-commerce. By the end of 2020, no … Continue reading Fueled by the Pandemic, ‘New Normal’ for E-Commerce is Hybrid Cloud
12 Statistics to Inspire You to Take the Next Steps (Big or Small) and Move Your Call Center to the Cloud
Veronica Krieg January 11, 2021 As many as 20% of Fortune 500 companies won’t make it through 2021 in one piece. Saddled with technical debt and bureaucratic processes that slow down decision-making, Forrester predicts many top-tier companies will sell off pieces of their business or merge with others to stay viable. The unexpected challenges of … Continue reading 12 Statistics to Inspire You to Take the Next Steps (Big or Small) and Move Your Call Center to the Cloud
Cyber Security, Cloud Computing Most Useful Technologies During COVID-19 Pandemic, Study Finds
Cyber Security, Cloud Computing Most Useful Technologies During COVID-19 Pandemic, Study Finds by Ray Schultz , August 14, 2020 Email marketers who wonder whether their tech stack will continue to support them during the pandemic should consider the findings in GlobalData’s 2020 Emerging Technology Trends study. The report identifies several technologies that have helped businesses … Continue reading Cyber Security, Cloud Computing Most Useful Technologies During COVID-19 Pandemic, Study Finds
A Guide to Change Management in Your Contact Center: 4 Strategies to Align People and Processes as You Move your Tech to the Cloud and Mature your Systems this Year
Veronica Krieg — January 10, 2020 More than 80% of CX professionals said they were starting or in the middle of a digital transformation project in 2019. And, the focal point for these transformative moves is improving customer experience. As disruptors and new competitors emerge in markets, companies continue to seek out ways to level … Continue reading A Guide to Change Management in Your Contact Center: 4 Strategies to Align People and Processes as You Move your Tech to the Cloud and Mature your Systems this Year
Salesforce Marketing Cloud brings Einstein AI capabilities to email marketers
Automation and machine-learning analytics features are now available for email. Jennifer Cannon on June 17, 2019 Salesforce revealed new Einstein AI capabilities available for its Marketing Cloud users, on Monday at its annual Salesforce Connections conference. The new features, available to customers now, aim to help marketers reach their customers more efficiently and effectively with … Continue reading Salesforce Marketing Cloud brings Einstein AI capabilities to email marketers
Trends in Cloud Jobs in 2019
Jay Chapel — June 5, 2019 Follow @parkmycloudjay — June 5, 2019 Trends in cloud jobs can be overall indicators into trends in the cloud computing space. With an ever-evolving and increasing use of cloud services, new and important changes are needed to the skillsets, roles, and responsibilities of cloud professionals. Here are some trends … Continue reading Trends in Cloud Jobs in 2019
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