July 10, 2026 Kaiser nurses say AI is changing their jobs—for the worse BY Pavithra Mohan In 2024, hundreds of nurses gathered outside a Kaiser Permanente hospital in San Francisco, carrying signs that read: “Trust nurses, not AI.” As the nurses union started contract negotiations last year, the nonprofit health system’s adoption of artificial intelligence tools … Continue reading Kaiser nurses say AI is changing their jobs—for the worse
Tag Archives: Changing
Leaders weigh in on how AI is changing creativity at their businesses
July 04, 2026 Leaders weigh in on how AI is changing creativity at their businesses BY Ella Chakarian During a recent TIME100 Talks panel in Cannes, a group of CEOs and executives from different sectors came together to discuss how artificial intelligence is changing creativity at their respective companies. The panel included Jessica Padula, Nespresso USA’s … Continue reading Leaders weigh in on how AI is changing creativity at their businesses
The AI search shift changing B2B marketing metrics
Website traffic is losing ground as the primary success metric while AI visibility and lead quality take center stage. By Constantine von Hoffman Published on May 15, 2026 For years, B2B marketers focused on winning search rankings to drive traffic and generate leads. That playbook is changing fast. Fifty-two percent of B2B tech … Continue reading The AI search shift changing B2B marketing metrics
Coinbase layoffs today: Crypto giant cuts hundreds of jobs as CEO says AI is ‘changing how we work’
May 05, 2026 Coinbase layoffs today: Crypto giant cuts hundreds of jobs as CEO says AI is ‘changing how we work’ BY Michael Grothaus May is kicking off with another brutal round of tech layoffs that have been affecting the industry for much of the year. Today, the U.S.’s largest cryptocurrency exchange, Coinbase Global, Inc. (Nasdaq: … Continue reading Coinbase layoffs today: Crypto giant cuts hundreds of jobs as CEO says AI is ‘changing how we work’
LinkedIn’s AI is changing how content gets distributed
LinkedIn’s latest AI changes are redefining how content gains reach, favoring expertise, consistency, and meaningful signals like saves. By Shama Hyder Published on April 23, 2026 A VP of sales published a detailed post on LinkedIn about enterprise deal structures. It received 47 likes, 20 saves, and eight comments on its first day. … Continue reading LinkedIn’s AI is changing how content gets distributed
From Reactive Repairs to Smarter Home Protection: How Technology Is Changing Roof Care
From Reactive Repairs to Smarter Home Protection: How Technology Is Changing Roof Care Brad Anderson Homeowners used to experience roof issues that appeared suddenly without any prior warning signs. The first indication of a problem occurred when people noticed a ceiling stain or experienced a storm-related leak. The next step after that situation … Continue reading From Reactive Repairs to Smarter Home Protection: How Technology Is Changing Roof Care
Why emotion data is changing how ads get tested
Emotion data reveals how audiences actually respond to creative, helping brands fix weak messaging before spending millions on media. By Susan Ferrari March 13, 2026 Marketing campaigns often fail when the creative misses the mark. The product may be good and the targeting accurate, but the message doesn’t connect emotionally with the intended audience. … Continue reading Why emotion data is changing how ads get tested
How agentic AI is changing the future of marketing
Scott Brinker talked about AI agents and the future of marketing at the November MarTech Conference. Here’s a recap. MarTechBot on November 17, 2025 At the November MarTech Conference, Scott Brinker — editor of Chiefmartec.com — delivered a keynote on how agentic AI will transform marketing. Drawing on decades in marketing technology, Brinker walked … Continue reading How agentic AI is changing the future of marketing
5 ways AI is changing where and how influence happens in affiliate marketing
AI is shifting discovery upstream, changing where influence happens. Learn how to measure value and performance before the click. Adam Weiss on November 5, 2025 AI is reshaping how people discover, compare and buy products — and affiliate marketing sits at the center of that evolution. From generative search and conversational shopping to AI-curated … Continue reading 5 ways AI is changing where and how influence happens in affiliate marketing
AI is changing the hiring practices of marketing agencies
Agencies relied on entry-level talent for execution. Now, AI is doing that work — and fast. Mike Pastore on October 24, 2025 MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals. Marketing agencies are in a period of transformation, thanks in part to AI, and they’re using the opportunity to think … Continue reading AI is changing the hiring practices of marketing agencies