Liz Kislik May 27, 2021 Picture this: You’ve just learned that you’re being hired for — or promoted into — a leadership job that’s at least a level higher than you’ve ever had before. You’re thrilled, and you start thinking about all the things you want to accomplish — for your people, your customers, and … Continue reading How to Think About Initiating Change Efforts That No One Has Asked For
Tag Archives: Change
6 Actions Brands Can Take to Get Beyond Virtue Signaling for Positive Social Change
Jerome Tennille May 18, 2021 geralt / Pixabay We’re roughly a year beyond what I’ll call a “corporate awakening” since the death of George Floyd. I’ve been observing the corporate response, and what I’ve noticed is that there’s a spectrum of how companies are responding. On the more performative end of the spectrum, companies have … Continue reading 6 Actions Brands Can Take to Get Beyond Virtue Signaling for Positive Social Change
The Irony of Change
Dave Brock May 13, 2021 The other day, I was speaking with a colleague about the state of sales/selling. We started talking about the irony of change, how our jobs are all about change–yet we, somehow, seem the most resistant to changing how we sell. Sales/selling has little to do with what we sell. It … Continue reading The Irony of Change
5 Ways to Align With Change We Don’t Like
Achim Nowak April 28, 2021 You didn’t see it coming. The sudden restructuring at work. The sale of an entire business unit. The firing of a beloved leader. You think you’re cool with change. Or so you tell yourself. This isn’t your first time at the rodeo. Yup, been there, done that. Your first reaction … Continue reading 5 Ways to Align With Change We Don’t Like
Transformation is the Only Way to Really Change the Game
Daniel Burrus April 27, 2021 Steve Jobs of Apple once stated, “The people who are crazy enough to think they can change the world are the ones who do.” This mantra has resonated with hundreds of entrepreneurs and business leaders over the past decade since Jobs passed on. What is interesting is how many individuals … Continue reading Transformation is the Only Way to Really Change the Game
6 Levels of Commitment to Change
Mukesh Gupta April 21, 2021 Premise: Every change or a transformation effort needs the support and commitment of people who will either be affected by the change or who lead the change or who could influence the success of the change effort. Hence, it is important for those who want to drive or lead the … Continue reading 6 Levels of Commitment to Change
Ads aren’t addressing climate change
CreativeX releases an analysis of over a quarter of a million ads in time for Earth Day Kim Davis on April 23, 2021 April 22 was Earth Day, as a good a time as any to ask what brands are doing to communicate to their audience about climate change. The creative analytics platform CreativeX examined … Continue reading Ads aren’t addressing climate change
Why Social Media Job Descriptions and Roles Need to Change in 2021
Arik Hanson April 21, 2021 According to a recent study by LinkedIn, “digital marketing jobs” were among the top 15 most in-demand jobs in the U.S. in 2021. Anecdotally, I can confirm that. As someone who looks at Indeed, LinkedIn and other online job portals every week for my Friday e-newsletter, I am seeing FAR … Continue reading Why Social Media Job Descriptions and Roles Need to Change in 2021
On Change, Tension, Conflict…..
Dave Brock April 20, 2021 Might as well get this “ugly” topic out in the open for discussion. It’s amazing that we seldom talk about them, explicitly, or that we try to “mask” them through all sorts of manipulation, or that we try to avoid them. But topics like tension, change, conflict, persuasion, convincing are … Continue reading On Change, Tension, Conflict…..
How to Change Your Company Culture [Infographic]
Brian Wallace April 7, 2021 Business culture is the key to success. 72% of executives say that culture is key to performance, but only 32% believe their company culture is aligned with its business strategies. Focusing on cultural transformation can bring big rewards. After 5 years of focusing on company culture, you can see an … Continue reading How to Change Your Company Culture [Infographic]
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