“I’m correcting the preconceptions of where they should put their time and limited funds to start building awareness.” Constantine von Hoffman on June 16, 2022 As part of the MarTech Salary and Career Survey, we interviewed people about their experiences in marketing. Today we’re talking to Amanda Donnelly. She has a long career in marketing … Continue reading MarTech Salary and Career: Amanda Donnelly on learning and experience
Tag Archives: Career
MarTech Salary and Career: Federico Bianco knows the difference between good data and all the data
“It’s essential to have an understanding of what data you want and why.” Constantine von Hoffman on June 15, 2022 As part of our Salary and Career Survey, we interviewed people about their experiences in marketing. Today we’re talking to Federico Bianco. He’s a strategist-team lead at InfoTrust who worked in sales before moving into … Continue reading MarTech Salary and Career: Federico Bianco knows the difference between good data and all the data
MarTech Salary and Career: The meritocracy myth vs. the real gender pay gap
Woman in martech earn an average of 0.70?for every $1 a man earns. Constantine von Hoffman on June 15, 2022 One of the myths about the tech sector is that it’s a meritocracy, where people are primarily judged and rewarded on ability. Unfortunately, that’s not the case. The gender pay gap is just one example. … Continue reading MarTech Salary and Career: The meritocracy myth vs. the real gender pay gap
Are you a Marketer or Maestro? The answer has a big impact on your salary and career
A close look at two key groups in our 2022 MarTech Salary and Career Survey. Chris Wood on June 14, 2022 The 2022 MarTech Salary and Career Survey, created jointly by MarTech and chiefmartec.com, found two major groups of marketing professionals leading the way in the field. Depending on which side of the dividing line … Continue reading Are you a Marketer or Maestro? The answer has a big impact on your salary and career
Salary and Career: Julia Monahan gets the data to support the hunch
“I love marketing because I really feel it’s the pulse of the customer experience.” Constantine von Hoffman on June 14, 2022 As part of our Salary and Career Survey, we interviewed people about their experiences in marketing. Today we’re talking to Julia Monahan. She’s director of CRM at Greater Good and has worked in marketing … Continue reading Salary and Career: Julia Monahan gets the data to support the hunch
Salary and Career Survey shows big rewards for knowing marketing and machines
Marketing and marketing operations are hot career options. Kim Davis on June 13, 2022 “Individuals who both ‘speak marketing’ and ‘speak machine’” — marketers and marketing technologists — “are worth their weight in gold.” So says Chief Martec Scott Brinker in his commentary on the results of the 2022 MarTech Salary and Career Survey. He … Continue reading Salary and Career Survey shows big rewards for knowing marketing and machines
Salary and Career: Anson Li is moving fast
“It’s not just about targeting users and building LTV and user acquisition. There’s a lot more about it.” Constantine von Hoffman on June 13, 2022 As part of our Salary and Career Survey, we interviewed people about their experiences in marketing. Today we’re talking to Anson Li. He’s the paid marketing manager at a medium-sized … Continue reading Salary and Career: Anson Li is moving fast
Taking a career hiatus is now perfectly okay
By Nahla Davies May 23, 2022 The employment landscape has shifted dramatically in the past few years. As the Great Resignation swept across the country, the “career break” came into sharp focus. Not because it is new—people, especially women, have been taking career breaks for many different reasons for many years. No, the added … Continue reading Taking a career hiatus is now perfectly okay
Disruption: A CMO’s Ingredient For Career, Life & Sustainable Cheese
Disruption: A CMO’s Ingredient For Career, Life & Sustainable Cheese by Lisa Singer , Staff Writer, June 2, 2022 Behind the Scenes with Irina Gerry Change Foods’ Irina Gerry shares her commitment to sustainability, discovered opportunities and why failure isn’t always a bad thing. I’ve had the opportunity to connect with and learn from executives of … Continue reading Disruption: A CMO’s Ingredient For Career, Life & Sustainable Cheese
How to overcome a mid-life crisis in your career
By Whitney Johnson April 08, 2022 Feeling stuck in a job, or on a career path, is common. You’ve been in your role for a long time and are restless. You find yourself asking, “Is this really what I want to do?” Or, you’re overwhelmed by the pressure of where you should be at … Continue reading How to overcome a mid-life crisis in your career
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