Tag Archives: Capitalize

5 Ways Your Small Business Can Capitalize on Olympic Hype

Smart Business Ideas

by Christine Watts Follow @IOUFinancialAugust 16, 2016 If you haven’t noticed, its Olympic season in Rio. If you have noticed, you are armchair-clutching, edge-of-your-seat watching, and stand-on-your-feet rooting for your favorite athlete to win gold and set him or herself apart from the competition. If you also are a business owner, you may be able … Continue reading 5 Ways Your Small Business Can Capitalize on Olympic Hype →

How Your Small Business Can Capitalize on the Pokémon Go Craze

Small Business Tools

by Abby KellyAugust 9, 2016 Pokémon Go – a recently released augmented reality (AR) game from Niantic Labs, in partnership with Nintendo and The Pokémon Company, based on the popular video games and trading card franchise – has taken the nation by storm. Not yet familiar? Well, the game combines GPS and smartphone camera technology … Continue reading How Your Small Business Can Capitalize on the Pokémon Go Craze →

The Rise and Rise of e-Commerce: Statistics, Trends and How Your Business Can Capitalize

eCommerce

by Laura Cole February 17, 2016February 17, 2016 From humble beginnings, e-commerce firms have taken the consumer market by storm over the course of the last decade. This is reflected by the sheer growth of Internet sales, which now account for an estimated 15.5% of consumer expenditure as a whole (up from just 3% at … Continue reading The Rise and Rise of e-Commerce: Statistics, Trends and How Your Business Can Capitalize →

Needles, Haystacks, and a Big Fat Magnet: How You Can Capitalize on Social Media Insights in 2016

Social Media Utilization

by Finnegan Pierson January 11, 2016 Follow @finneganpiersonJanuary 11, 2016 Photo via Flickr The emergence of Big Data has provided some very powerful mechanisms for businesses to effectively compete while being able to keep their fingers on the pulse of their target audience. One way in which data has exploded in the area of effectiveness … Continue reading Needles, Haystacks, and a Big Fat Magnet: How You Can Capitalize on Social Media Insights in 2016 →

Social Brand Mentions: Key Tools To Find And Fully Capitalize On Them For Marketing

Social Intelligence

If you have customers, chances are they’re going to be saying something about your brand online. Columnist John Lincoln reveals the best tools to help you monitor what they’re saying and offers some advice on how you should respond. John Lincoln on October 16, 2015  What are people saying about your brand online? Is your … Continue reading Social Brand Mentions: Key Tools To Find And Fully Capitalize On Them For Marketing →

The Rise of Mobile Video and How Your Business Can Capitalize

Video Marketing

Laura ColeOctober 14, 2015 While we are all aware that video is a dominant feature of contemporary marketing, the way in which we source, access and view audio-visual content is changing. This is thanks primarily to the rise of mobile technology, as smartphones and tablets become increasingly sophisticated with every passing quarter. More specifically, an … Continue reading The Rise of Mobile Video and How Your Business Can Capitalize →

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