Social Media And The Butterfly Effect by Maarten Albarda , Featured Contributor, May 13, 2022 I remember seeing a presentation by Professor Jennifer Aaker at Stanford University in 2010, based on her book “The Dragonfly Effect: Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change.” The talk, and her book, outlined … Continue reading Social Media And The Butterfly Effect
Tag Archives: Butterfly
Float Like A Butterfly, Sting Like A Bee: Small Business Tips From Muhammad Ali
by Ali J. Taylor January 3, 2016 Follow @BelMarketingDSJanuary 3, 2016 Muhammad Ali. Cassius Clay. The Greatest. Whatever you call him, there is no disputing that he was one of the greatest heavyweights and sports figures of all time. His influence upon society history, and popular culture are immense. In fact, I’m pretty sure that’s … Continue reading Float Like A Butterfly, Sting Like A Bee: Small Business Tips From Muhammad Ali
Marketing Metamorphosis: Becoming A Social PPC Butterfly
Brooke Oliveri December 25, 2014 Do you have a Facebook account? What about Twitter or LinkedIn? Considering that 74% of all online adults use some sort of social media platform, chances are you probably do. If so, you’ve probably seen a social PPC campaign before. A social PPC campaign differs from a regular old … Continue reading Marketing Metamorphosis: Becoming A Social PPC Butterfly
The Lifecycle Marketing Butterfly Effect
If you are not familiar with The Butterfly Effect, it is the “sensitive dependency on initial conditions in which a small change at one place in a deterministic nonlinear system can result in large differences in a later state.” At this point you may be asking, so what does digital email lifecycle marketing have to do with … Continue reading The Lifecycle Marketing Butterfly Effect