Tracey Wallace — July 19, 2017 Follow @tracewall — July 19, 2017 For online brands looking to expand into new markets, eBay is often overlooked in favor of Amazon or selling on Facebook. And that’s leaving massive amounts of revenue on the table for those businesses who do look to eBay for expansion. After all, … Continue reading How 5 Online Businesses Already Increased Revenue Up to 96.44% – Just By Selling on eBay
How worried should brick-and-mortar businesses be about companies like Amazon? Columnist Adam Dorfman weighs in with some thoughts on how local players can stay competitive. Adam Dorfman on July 18, 2017 Is there any business that Amazon can’t disrupt? In recent weeks, I’ve seen Amazon entering businesses ranging from home furnishings to banana distribution … Continue reading Three ways local businesses can survive the on-demand threat
Stacey Rudolph — July 14, 2017 — July 14, 2017 McKinsey research shows that any SaaS company that grows at 20% has over 90% chance of extinction in the next 5 years. In other words, failure to attain at least a triple digit growth rate for software companies is not a good sign. So how … Continue reading The State of Customer Acquisition for SaaS Businesses [Infographic]
Mario Peshev — July 13, 2017 Follow @no_fear_inc — July 13, 2017 Starting a business is a challenging endeavor that requires a lot of industry knowledge combined with know-how in marketing, web design and development, sales, accounting, legal activities (to name a few). As a solopreneur or a small team, covering the most out of … Continue reading The Strategic Role of Digital Consultants for Startups and Small Businesses
Launching in a new city can be rewarding… or a massive flop. Columnist Megan Hannay outlines tips to help you build trust with your new audience and turn a potentially lackluster launch into a successful one. Megan Hannay on July 12, 2017 I recently tried a nationally known local delivery app that launched in … Continue reading No such thing as a free launch: A launch marketing checklist for multilocation businesses
Cameron Ackbury — July 7, 2017 Follow @deskera — July 7, 2017 jarmoluk / Pixabay According to William Fox, Professor of Economics at the University of Tennessee, the development of sales tax arose out of the Great Depression. In the 1930s, 24 states and the District of Columbia began imposing sales tax, and since then … Continue reading 3 Questions Small Businesses Should Answer to Manage State Sales Tax
Alice Oh — June 30, 2017 — June 30, 2017 The world of SEO is constantly changing, taking marketers on an unpredictable roller coaster that seems to have no end – and one major pit stop that’s taken the limelight is local SEO. Local SEO entails optimizing your business to successfully generate traffic from local … Continue reading 5 Essential Tools to Help Businesses Dominate Local SEO
Steven Tulman — June 29, 2017 Follow @StevenTulman — June 29, 2017 Simon / Pixabay Businesses should always know the latest marketing features and how to use them in order to have a competitive edge. Facebook has a lot of features that most businesses still do not know about. The following are three features on … Continue reading 3 Secret Facebook Features Businesses Don’t Know
Google Rolls Out Posts For Small Businesses Worldwide by Laurie Sullivan , Staff Writer @lauriesullivan, June 23, 2017 Posts, a Google feature that allows people and businesses to create content and upload it directly to appear in search results, began rolling out to small businesses that use the Google My Business (GMB) platform. The platform … Continue reading Google Rolls Out Posts For Small Businesses Worldwide
Alan Rita — June 22, 2017 — June 22, 2017 JESHOOTS / Pixabay In the recent years, content marketing has become the focal point of companies that seek to build brand authority, awareness, and growth – and rightfully so. According to the Content Marketing Institute, the most effective marketers allocate 42% of their budget on … Continue reading The Pros and Cons of Mobile Advertising for Small Businesses
