Warning: Digital Advertising Rant (Because It Makes Me Feel Better) by Maarten Albarda , April 30, 2021 This week, I wanted to rant about celebrities who are so overused I can’t fathom why any marketer would pay for their endorsement anymore. My rant would then evolve to celebrities who appear in commercials where they are … Continue reading Warning: Digital Advertising Rant (Because It Makes Me Feel Better)
Tag Archives: Better
Have You Implemented e-Commerce Headhunters Top Tips For Better ROI?
Bob Van Rossum April 25, 2021 For many years, marketing leaders were able to attract different types of consumers through in-store promotions, face-to-face interactions, as well as an online presence. However, due to the shift in the market, those marketing strategies are no longer applicable. As leading e-Commerce headhunters, we are seeing companies today heavily … Continue reading Have You Implemented e-Commerce Headhunters Top Tips For Better ROI?
3 Ways to Better Communicate With Your Team a Year Into the Pandemic
Mark Roberts April 12, 2021 Amid the pandemic, we’ve focused so much on how much we’ve evolved. In doing so, we’ve ignored something else the pandemic has brought to the forefront. We have forgotten to communicate. Or, maybe we never knew how to communicate, and, as is the case with so many problems, a crisis … Continue reading 3 Ways to Better Communicate With Your Team a Year Into the Pandemic
How to Be a Better Consultant: 8 Tips and Strategies
Connor Benedict April 9, 2021 Being a consultant is a highly rewarding career path. You get to work on your own terms and experience new projects constantly. As long as you’re passionate about your trade, it’s hard to have a bad day at work. With that said, there’s always room for improvement. In this guide, … Continue reading How to Be a Better Consultant: 8 Tips and Strategies
If You Want To Grow Your Business, Network Better
Brian Basilico April 5, 2021 It’s been about a year since this pandemic hit the United States. It’s been a wild ride. I think all of us are missing hugs, and meetings, and networking, and in-person human interaction of all kinds. In order to get back to a little bit of what I consider to … Continue reading If You Want To Grow Your Business, Network Better
Accelerating ABM journeys, a better conference handout: Thursday’s daily brief
Plus, take our Martech Replacement Survey Kim Davis on April 1, 2021 Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. … Continue reading Accelerating ABM journeys, a better conference handout: Thursday’s daily brief
How To Digitally Transform Talent Management For The Better
Louis Columbus March 24, 2021 Bottom Line: CHROs and the HR teams they lead need to commit to keep learning and adopting digital technologies that help improve how they hire, engage and retain talent if they’re going to stay competitive. Driven by the urgency to keep connected with employees, customers and suppliers, McKinsey’s recent Covid-19 … Continue reading How To Digitally Transform Talent Management For The Better
Better Humans Make Better Leaders
Amy Stephens March 17, 2021 Have you ever had the experience where you hear or see something for the first time that immediately sticks in your brain, and then seems to reoccur numerous times in the following days? Recently for me, it is the idea that better humans make better leaders. I first encountered this … Continue reading Better Humans Make Better Leaders
Email Marketing Isn’t Dead. You Just Need to Write Better Emails…
Matt Janaway February 24, 2021 ijmaki / Pixabay Has your open rate plummeted? Are you wondering whether you should give up on email marketing altogether? It could be that email marketing is the problem. More likely, it’s your approach. Before you throw in the towel and assume that email marketing is dead, try implementing these … Continue reading Email Marketing Isn’t Dead. You Just Need to Write Better Emails…
The 4 Traits Your Company Needs to Foster in Its Leaders for Better Execution
Dan Parisi January 29, 2021 When it comes to carrying out nearly any business function — whether you’re leading a website overhaul, reworking your product and service offerings, or doing something completely different — a robust, carefully considered strategy is key to your success. However, the road to strategy implementation is rife with failures and … Continue reading The 4 Traits Your Company Needs to Foster in Its Leaders for Better Execution