Catalin ZorziniSeptember 22, 2015 If you currently run an online business, take out your most recent credit card processing statement. If you’re still in the market for building an online business, put all your focus on this article, because this could mean the difference between you cutting costs efficiently or draining your resources way too … Continue reading The Interchange-Plus Pricing Model and Why It’s Your Best Friend
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5 Best Practices For Effective Instagram Ads
Katie CarlsonSeptember 17, 2015 Digital and social media marketing has matured so much that it’s no longer acceptable for brands to be in the space without a plan. Having the ability to post ads on Instagram, instead of just sharing striking images, is a whole new ballgame for a lot of marketers. Learn the five … Continue reading 5 Best Practices For Effective Instagram Ads
How to Bring Out the Best in Your Employees
Jamie NicholSeptember 17, 2015 One of my first managers told me that the core of her job was to help her team be the best they can be. While those words always stuck with me, I think that mentality sometimes gets lost among the administrative details of management. Here are four simple tenets to help … Continue reading How to Bring Out the Best in Your Employees
When It Comes To Website Translation, Professional Is Always Best
Ian SpencerSeptember 17, 2015 When it comes to getting more sales and enquiries from countries outside of your operating base, the challenge to not only attract but also convert this business is often significant, as understanding more than one language and culture can often be something that takes a while to learn and then perfect. … Continue reading When It Comes To Website Translation, Professional Is Always Best
What Are the Best Times to Post on Social Media?
Amanda ClarkSeptember 14, 2015 Whether you’re posting in real time or scheduling your content in advance, social media marketing requires you to have good timing. Simply put, you need to post when your followers are actually going to see it if you want to get maximum engagement. And that begs the question—when exactly are your … Continue reading What Are the Best Times to Post on Social Media?
The Ads Are Coming! Get A Sneak Peak At Instagram Advertising Best Practices
Katie CarlsonSeptember 14, 2015 If you’re a marketer, you’ve probably heard that Instagram is opening up advertising opportunities to more businesses in the upcoming months. Instagram has long been used for posting beautiful pictures and sharing personal stories through images, but it hasn’t always been a platform optimized for business and marketing. That’s all about … Continue reading The Ads Are Coming! Get A Sneak Peak At Instagram Advertising Best Practices
Creative Couponing: The Best Friend of Small Business
Andrew GazdeckiSeptember 9, 2015 BOGO. BOGOHO. BTGOF. No, I’m not speaking in tween. Anyone with an email account has probably been spammed at least a hundred times with similar acronym-ed subject lines. The Buy One Get One Free deal is the O.G. of the retail world—a “come one, come all” to the deal-hungry. I know … Continue reading Creative Couponing: The Best Friend of Small Business
The Best Social Video Engagement Is On…
Bob HutchinsSeptember 8, 2015 We all want to get the best bang for our buck. The highest MPG. But determining where, when, and how to share your latest video isn’t easy. Do you go to YouTube, the biggest platform? Snapchat, the undervalued and underused platform? Vimeo, the high-quality platform? Facebook? Instagram? Twitter? Vine? Periscope? Meerkat? … Continue reading The Best Social Video Engagement Is On…
4 Components Of The Best Social Media Campaigns
Are you in the throes of planning a social media campaign? Columnist Sonny Ganguly details four key components that will expand your social reach and improve your bottom line. Sonny Ganguly on September 4, 2015 As social media continues to grow as a proven marketing strategy, the marketing industry has seen an increase in clever … Continue reading 4 Components Of The Best Social Media Campaigns
Why Minimalist Landing Pages Are the Best And How To Use Them
Kobe Ben ItamarSeptember 3, 2015 When it comes to webpage design, far too many people are still interested in creating flashy landing pages. Once marketers learn of the possibility to design & create a live landing page for their campaigns, they will often want to show off all of their skills, demonstrating all of the … Continue reading Why Minimalist Landing Pages Are the Best And How To Use Them