AI won’t stay on brand unless you teach it how. Use DXPs and custom assistants to scale consistent, credible content without losing brand identity. Gene De Libero on October 27, 2025 Your marketing team is under pressure. You need content that converts leads and stays true to your brand. Digital experience platforms (DXPs) promise … Continue reading You can’t automate brand voice, but you can train AI to respect it
Tag Archives: Automate
Klaviyo introduces marketing agent to automate campaigns
The company believes its marketing and customer service agents are key steps toward its goal of creating the first autonomous B2C CRM. Constantine von Hoffman on September 25, 2025 Today at its flagship K:BOS event in Boston, Klaviyo introduced Marketing Agent and expanded availability of Customer Agent for its B2C CRM. The company says … Continue reading Klaviyo introduces marketing agent to automate campaigns
Why this 4th-generation woodworker built 30 machines to automate his job
May 02, 2024 Why this 4th-generation woodworker built 30 machines to automate his job Ros Broughton built custom wordworking machines to help him make craftsman-quality furniture more affordable. BY Elissaveta M. Brandon Ros Broughton is a fourth-generation woodworker. For the first 15 years of his career, he mostly focused on high-end cabinetry and custom furniture. … Continue reading Why this 4th-generation woodworker built 30 machines to automate his job
5 ways CRMs are leveraging AI to automate marketing today
Here’s how AI innovations in major CRM platforms are transforming functions like sentiment analysis, campaign creation and more. Gene Marks on December 18, 2023 Artificial intelligence is rapidly transforming marketing operations. Leading customer relationship management (CRM) and other marketing platforms are integrating sophisticated AI capabilities that promise to assist with key functions like gauging customer … Continue reading 5 ways CRMs are leveraging AI to automate marketing today
9 Ways to Automate Your Recruitment Process
9 Ways to Automate Your Recruitment Process Calendar / Last Updated: Dec 1, 2023 Even though many of us are busy with the holidays and end-of-year business activities, leaders are already thinking about the new year. A major reason for this is that companies tend to hire more during January and February. Considering the following factors, that makes … Continue reading 9 Ways to Automate Your Recruitment Process
The Risks AI Poses For Small Businesses That Automate Too Quickly
The Risks AI Poses For Small Businesses That Automate Too Quickly ValueWalk / Aug 24, 2023 In a time where artificial intelligence (AI) and automation is witnessing widespread adoption, the underlying risks are often overlooked, as companies seek advanced technology to improve business-related protocols and upscale productivity. Now, as a growing number of small … Continue reading The Risks AI Poses For Small Businesses That Automate Too Quickly
AI for small business: Bosses want to automate these 5 tasks
By Michael Grothaus June 23, 2023 A new survey from Intuit QuickBooks shows that many small business owners are eager to turn to AI tools to help run and streamline parts of their business. The driver behind this willingness to turn to AI is a lack of time, with 35% of small businesses saying … Continue reading AI for small business: Bosses want to automate these 5 tasks
Microsoft 365 ‘Copilot’ uses AI to automate everyday tasks in multiple apps
Microsoft is holding a ‘future of work’ AI event on March 16th Jon Fingas @jonfingas Now that Microsoft has outlined how AI will reshape Bing search, it’s ready to detail how the technology will influence your workplace. The company is holding a “Future of Work with AI” event on March 16th at 11AM Eastern. … Continue reading Microsoft 365 ‘Copilot’ uses AI to automate everyday tasks in multiple apps
5 Simple Strategies to Update & Automate Your Email Marketing
Karen Repoli September 21, 2021 Utilizing the latest email marketing strategies is a great way to expand the reach of your business and help you connect with a wide range of customers. You also want to stay in touch with those prospects who didn’t purchase your offer…yet. They might need a little more convincing that … Continue reading 5 Simple Strategies to Update & Automate Your Email Marketing
9 Ways to Automate Your Payroll Process
Peter Daisyme August 5, 2021 Paying for yet another software subscription might not seem like the ideal way to cut costs at your business. But the cost-benefit calculus changes fast when that subscription reduces the amount of time your accounting, finance, and HR teams need to spend managing your company’s payroll, to say nothing of … Continue reading 9 Ways to Automate Your Payroll Process