Search: From Algorithms To Artificial Intelligence by Laurie Sullivan , Staff Writer @lauriesullivan, December 20, 2017 2018 will prove to be an interesting year for search advertising and marketing. Kantar’s Millward Brown published a set of predictions Wednesday. Most are expected, for example, that voice will spur adoption of smart devices. Others are expected, but … Continue reading Search: From Algorithms To Artificial Intelligence
Tag Archives: Artificial
How to Use Artificial Intelligence to Build Your Online Business
Aleah Taboclaon — November 8, 2017 Follow @aleahphils — November 8, 2017 Artificial intelligence is revolutionizing tens of industries around the world. We are seeing its various applications in a number of industries, from marketing, customer service, manufacturing, and even more recently, the design industry. Small business owners can use artificial intelligence to their advantage … Continue reading How to Use Artificial Intelligence to Build Your Online Business
The Human Intelligence Your Marketing Needs to Win the Artificial Intelligence Race
Mark Miller — August 22, 2017 Follow @MMtwopointfive — August 22, 2017 geralt / Pixabay The promise and potential of artificial intelligence is transforming nearly every aspect of business, from product development to logistics to analytics and beyond. Marketing hasn’t escaped the influence of this new technology, and stands to gain much from what A.I. … Continue reading The Human Intelligence Your Marketing Needs to Win the Artificial Intelligence Race
How To Leverage Artificial Intelligence
How To Leverage Artificial Intelligence by Asim Mughal , Op-Ed Contributor, July 31, 2017 Artificial Intelligence (AI) is one of the technology advancements that businesses have to deal with when it comes to digital marketing. With AI, computers can perform various human activities like speech recognition, learning, reasoning, problem solving and planning, as well as … Continue reading How To Leverage Artificial Intelligence
Imagining the possibilities of marketing and artificial intelligence
Ad tech isn’t dead. In fact, thanks to artificial intelligence, it’s evolving. Columnist Rob Rasko discusses the ways marketers are currently taking advantage of AI to transform their strategies. Rob Rasko on July 3, 2017 The headlines say ad tech is dying or even proclaim that it’s dead. Consolidation is inevitable, no doubt, … Continue reading Imagining the possibilities of marketing and artificial intelligence
The value of applying artificial intelligence in display advertising
From increased efficiency in campaign management to stronger personalization, columnist Adam Grow explains how AI is changing the face of digital advertising. Adam Grow on June 12, 2017 Technology is advancing at an accelerated rate, and the far-fetched dreams of yesterday are quickly becoming the innovations of today. For the longest time, artificial intelligence … Continue reading The value of applying artificial intelligence in display advertising
The Future of Artificial Intelligence in Social Media
Warren Knight — June 9, 2017 Follow @warrenknight— June 9, 2017 ACCORDING TO RESEARCHER GARTNER, AI BOTS WILL POWER 85% OF ALL CUSTOMER SERVICE INTERACTIONS BY 2020. AI (Artificial Intelligence) has been a hot topic in 2017, especially when looking at the future of Artificial Intelligence in Social Media. Investment has been growing in AI, … Continue reading The Future of Artificial Intelligence in Social Media
The AdWords 2017 roadmap is loaded with artificial intelligence
What’s on the horizon for Google AdWords? Columnist Frederick Vallaeys provides a behind-the-scenes look at some new AdWords features from a presentation at Google Marketing Next. Frederick Vallaeys on June 8, 2017 Google recently shared their 2017 AdWords product roadmap at Google Marketing Next. Because the audience is primarily comprised of executives at … Continue reading The AdWords 2017 roadmap is loaded with artificial intelligence
3 ways artificial intelligence is transforming B2B marketing
It’s not just the latest buzzword. Columnist Peter Isaacson discusses the impact of AI on B2B and how you can incorporate it into your own marketing processes. Peter Isaacson on February 22, 2017 We’re just a couple of months into 2017, and you may already be sick of hearing about the latest overhyped marketing … Continue reading 3 ways artificial intelligence is transforming B2B marketing
What is Reputation? People, Crowds, and Artificial Intelligence Decide
Kent Campbell — February 14, 2017 Follow @reputationx— February 14, 2017 There are two parts to your reputation: what you do and what people say about you. If people are consistently saying negative things about your company, it’ll ultimately catch up and stunt your growth. Although there are entire books about reputation and how it … Continue reading What is Reputation? People, Crowds, and Artificial Intelligence Decide