Tag Archives: Animation

Going Mobile: Character Animation in a Mobile Video World

by Claude HarringtonAugust 17, 2016 Recently, the Interactive Advertising Bureau (IAB) polled 360 marketers across a variety of industries about their digital video ad budgets. 62% of respondents answered that they expect to increase their mobile video ad spending within a year. These findings are significant but not at all surprising. In fact, according to … Continue reading Going Mobile: Character Animation in a Mobile Video World

Which Animation Style is Best for Your Explainer Video?

by Andre Oentoro March 15, 2016 Follow @breadnbeyondMarch 15, 2016 If you’re reading this, chances are you are considering whether or not to make an explainer video for your company’s marketing campaign. A study shows that company website with (at least) one video in it needs 37% fewer unique visitors to get a market response. … Continue reading Which Animation Style is Best for Your Explainer Video?