Shawn Forno — January 20, 2017 Follow @IdeaRocket321— January 20, 2017 When you think of whiteboard animation, you probably think of a hand illustrating a complicated series of ideas as a soothing voiceover explains particle physics or the psychology of social media. Odds are, you’ve seen a whiteboard video in the past few years because … Continue reading 8 Surprising Ways to Use Whiteboard Animation
William Gadea — December 21, 2016 — December 21, 2016 Aisle or window? Boxers or Briefs? Vodka or Gin? These are all eternal questions. In video production, we have an eternal question of our own: Live Action or Animation? Since we are an Animation Studio, perhaps you might expect us to say Always Go Animated! … Continue reading The Big Decision: Live Action or Animation?
by Paul EstcottSeptember 9, 2016 Video animation is becoming an increasingly popular way of promoting businesses online. A well-made animated video can be much more effective than written texts or pictures since it uses all other media to deliver its message. The Benefits of Using Animated Videos 1. Everyone Loves a Good Animated Short YouTube … Continue reading Using Animation to Enhance Your Business Strategy
by Claude HarringtonAugust 17, 2016 Recently, the Interactive Advertising Bureau (IAB) polled 360 marketers across a variety of industries about their digital video ad budgets. 62% of respondents answered that they expect to increase their mobile video ad spending within a year. These findings are significant but not at all surprising. In fact, according to … Continue reading Going Mobile: Character Animation in a Mobile Video World
by Claude Harrington May 23, 2016May 23, 2016 A couple of months ago, we looked at 7 Tips For Choosing an Animation Provider. Today we want to explore what happens after that–after you’ve selected an animation company and are about to begin the process–in order to help you maximize your investment. So let’s look at … Continue reading 7 Ways To Get the Most Out of Your Animation Provider
by Andre Oentoro March 15, 2016 Follow @breadnbeyondMarch 15, 2016 If you’re reading this, chances are you are considering whether or not to make an explainer video for your company’s marketing campaign. A study shows that company website with (at least) one video in it needs 37% fewer unique visitors to get a market response. … Continue reading Which Animation Style is Best for Your Explainer Video?
by Claude Harrington February 17, 2016February 17, 2016 You’ve decided to make an explainer video. That’s great! But now you’re faced with that all-important question: Which animation provider should we go with? A lot of the decision will come down to reviewing the prospective animation provider’s portfolio. But even then: What questions should you be … Continue reading 7 Tips for Choosing an Animation Provider
by Richard Howe February 8, 2016February 8, 2016 Animation on your website can change it from a still, dull-looking page into something really dynamic and exciting. In our post this week, we take a look at the things you need to bear in mind when planning an animation project. Clear purpose Before you can begin … Continue reading Planning a Website Animation Project
by Claude Harrington November 12, 2015November 12, 2015 Although whiteboard animation is a relatively new art form, it has quickly grown very popular. Its clean and concise style makes it a great fit for explaining complex topics in a variety of outlets (i.e. mobile, desktop, broadcast, etc.). But its precipitous success is the result of … Continue reading 12 Awesome Examples of Whiteboard Animation
Judy CarollOctober 26, 2015 To the eyes of the world, Walt Disney may have been an innovator. But he was more than that. He was a leader that created not just an entertainment empire, but a legacy that can last us a lifetime. For the B2B industry, Disney’s cult of personality that cherishes the virtues … Continue reading 7 Important Business Insights from the Granddaddy of Animation
