Tag Archives: Animation

3 Tips for Using Motion + Animation in Your B2B Website Design

Kara Jensen — March 20, 2018 Follow @BopDesignSD — March 20, 2018 Motion and animation in web design are great tools for conveying messages or feelings, drawing attention to certain features, and explaining complex topics. There are a lot of B2B websites out there that are using motion and animation in interesting, unique ways. There … Continue reading 3 Tips for Using Motion + Animation in Your B2B Website Design

Why Animation Works for Technology Business Video

Bruce McKenzie — December 16, 2017 — December 16, 2017 Animation and technology explainers The extensive use of animation in “explainer” videos can be explained by the fact that 2-Minute Explainers originated in 2004 as computer files authored in Flash, a vector-based program widely used for web animation and games. Not “real” video—small file size … Continue reading Why Animation Works for Technology Business Video

Going Mobile: Character Animation in a Mobile Video World

by Claude HarringtonAugust 17, 2016 Recently, the Interactive Advertising Bureau (IAB) polled 360 marketers across a variety of industries about their digital video ad budgets. 62% of respondents answered that they expect to increase their mobile video ad spending within a year. These findings are significant but not at all surprising. In fact, according to … Continue reading Going Mobile: Character Animation in a Mobile Video World