Neil Wood-Mitchell — March 19, 2020 Animation is a technique used to manipulate pictures into moving images. Drawn by hand or created on a computer, there are several types of animation, which have developed over time. History of Animation Animation dates as far back as the 1800s, with toys such as the Zoetrope and flipbooks. … Continue reading Ultimate Guide: Animation
Hannah Squires — April 5, 2019 — April 5, 2019 We often get asked by our clients “How much does animation cost?” It’s a fair question but I’m afraid the answer isn’t straightforward. But there are some useful parameters to be aware of that can have a big impact on your budget. Here’s one cost … Continue reading How Much Should I Be Paying For Animation?
Rachel Hand — October 25, 2018 Follow @GroMarketingLtd — October 25, 2018 Animated videos bring ideas to life in a simple and visual way, allowing you to tell a story that your customers will listen to. With animations being shared more than ever across social media platforms, what was once associated with children’s cartoon shows … Continue reading 5 Ways Animation Can Enhance Your Brand
Kara Jensen — March 20, 2018 Follow @BopDesignSD — March 20, 2018 Motion and animation in web design are great tools for conveying messages or feelings, drawing attention to certain features, and explaining complex topics. There are a lot of B2B websites out there that are using motion and animation in interesting, unique ways. There … Continue reading 3 Tips for Using Motion + Animation in Your B2B Website Design
Bruce McKenzie — December 16, 2017 — December 16, 2017 Animation and technology explainers The extensive use of animation in “explainer” videos can be explained by the fact that 2-Minute Explainers originated in 2004 as computer files authored in Flash, a vector-based program widely used for web animation and games. Not “real” video—small file size … Continue reading Why Animation Works for Technology Business Video
Jefri Yonata — March 24, 2017 — March 24, 2017 For the past few years, animated explainer videos have been considered a must-have type of content for startups. Not only do they explain things, like their name says, but they also appeal to an audience visually and educate them about all kinds of things in … Continue reading 4 Steps to Building Brand Trust with Animation
Carmen Alicia Coto — March 15, 2017 — March 15, 2017 Are you familiar with whiteboard animation videos? If not, this is a process in which a story is told using drawings on a whiteboard. The artist draws in front of the camera (or at least it looks like it!), and records themselves during the … Continue reading 10 Pro Tips for Creating The Perfect Whiteboard Animation Video
Shawn Forno — January 20, 2017 Follow @IdeaRocket321— January 20, 2017 When you think of whiteboard animation, you probably think of a hand illustrating a complicated series of ideas as a soothing voiceover explains particle physics or the psychology of social media. Odds are, you’ve seen a whiteboard video in the past few years because … Continue reading 8 Surprising Ways to Use Whiteboard Animation
William Gadea — December 21, 2016 — December 21, 2016 Aisle or window? Boxers or Briefs? Vodka or Gin? These are all eternal questions. In video production, we have an eternal question of our own: Live Action or Animation? Since we are an Animation Studio, perhaps you might expect us to say Always Go Animated! … Continue reading The Big Decision: Live Action or Animation?
by Paul EstcottSeptember 9, 2016 Video animation is becoming an increasingly popular way of promoting businesses online. A well-made animated video can be much more effective than written texts or pictures since it uses all other media to deliver its message. The Benefits of Using Animated Videos 1. Everyone Loves a Good Animated Short YouTube … Continue reading Using Animation to Enhance Your Business Strategy