Tag Archives: Analyzed

We Analyzed 7 Million Paid Clicks to Branded Content, Here’s What We Learned

Gustaf Steunlund — November 27, 2017 Follow @stenlundgustaf — November 27, 2017 rawpixel / Pixabay As marketers, we have a tendency to optimize campaigns towards the cheapest clicks, because surely, the more clicks you get, the more leads, online purchases and fan mail you’ll receive… right? Wrong. The truth is not all clicks are created … Continue reading We Analyzed 7 Million Paid Clicks to Branded Content, Here’s What We Learned

I Analyzed the Copy on 87 SaaS Startup Landing Pages — Here’s What I Found

by Benjamin Brandall June 25, 2016June 25, 2016 The copy on your SaaS startup’s landing page is one of the major factors that determines whether your product lives, or dies a horrible death. Unbounce cites headlines as the single most important element of a landing page, and that’s for good reason. Several decades back, advertising … Continue reading I Analyzed the Copy on 87 SaaS Startup Landing Pages — Here’s What I Found

27 Homepages Analyzed: Create the Perfect eCommerce Homepage

by Ty Rothstein April 5, 2016 Follow @https://twitter.com/AmitiRothsteinApril 5, 2016 15 seconds…that’s the amount of time you’ve got to captivate your visitors. We’re hoping that the average visit duration on your site is higher than that, and even if it is, what are people doing on your site? Are visitors taking a look at several … Continue reading 27 Homepages Analyzed: Create the Perfect eCommerce Homepage